the bossbabe podcast31 Jul 2025

474: The CEO Mindset Shift: How to Stop Thinking Like a Freelancer and Start Thinking Like a Founder

Are you building a business, or did you accidentally create a high-demand job that’s giving you less return than your 9–5 ever did? In this episode, Natalie is breaking down the most important mindset shift you can make as an entrepreneur: thinking like a founder instead of a freelancer. Because even if you're working solo, your business still needs systems, structure, and scalability - otherwise, it’s just a hustle with a new title. If you’re ready to reclaim your time, build something that works for you (not just because of you), and finally stop doing it all alone, this one’s for you. TIMESTAMPS 00:00 - Are you running a business… or just a really demanding job? 01:10 - Why even solopreneurs need a founder mindset 02:10 - Freelancer vs. founder: what’s the difference, really? 03:51 - How founders design systems that scale their impact 05:12 - The question that reveals if your business is actually free 06:38 - Shift #1: From doing to delegating (even if it’s just 5 hours/week) 07:53 - Shift #2: From selling time to selling outcomes 08:49 - Shift #3: From hustle to systems (and where to start) 10:06 - Shift #4: From income to profit - why revenue is a vanity metric 11:20 - Shift #5: From busyness to leadership 13:42 - What freedom actually looks like when you step into CEO mode 14:38 - How this mindset shift supports ambitious women + mothers 16:03 - What kind of business are you building + is it building you back? RESOURCES + LINKS Get Natalie’s AI-Powered Email Tool For Inbox Delegation Right Here. Join The Société: Build Your Freedom-Based Business™ With Systems, Templates, Coaching + Community. Just $97/Month. Imagine Having Natalie As Your CMO, On Call 24/7 To Help You Make The Right Moves In Your Business. That’s Exactly What You Get With Bossbabe AI The Freedom Engine™: AI-Powered Strategy And Systems That Show You What To Sell, How To Sell It, And How To Scale - Without All The Guesswork. Learn More And Unlock It Here. Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More. Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997).

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Episoder(492)

She Built a Million-Dollar Business and Called It a Pretty Prison (the Truth About Revenue, Grief, and Starting Over)

This is the conversation about the part most founders don't say out loud: the moment you hit the revenue number and feel nothing. Natalie sits down with Jenna Wright — a Pilates studio owner who buil...

23 Jun 48min

Are you addicted to work and achievement? Exploring the concept of “never enough” and how to finally unlock alignment.

In this episode, Natalie sits down with Keren Eldad — coach to some of the world's highest achievers and author of Gilded and the new Gilt Free — to unpack why external success never delivers the safe...

16 Jun 56min

She Makes 7 Figures Working 2 Days a Week—Here’s How (and Why She Almost Lost It All)

Most course creators add more channels to scale. Anna Konchar did the opposite and now runs a 7-figure business on 2 days a week. Natalie sits down with Anna Konchar — the funnel strategist behind a ...

9 Jun 47min

From Wall Street to 8-Figures: What 3 Burnouts Taught Her About Building Sustainably

Ever wondered why every time you reach a new revenue level, the same exhaustion shows up — just dressed differently? In this conversation, Natalie sits down with Julie Santiago — founder of We Are Th...

2 Jun 46min

491: An Ex-Meta Insider's Guide To Scaling Ads With AI

Organic content builds your brand. But ads? Ads build your bank. In this episode, Natalie sits down with Brooke Shelton — a former Meta insider who helped train the platform's ad AI and advised adver...

26 Mai 57min

490: The #1 Money Habit That Makes Entrepreneurs Rich with David Bach

In this conversation, Natalie sits down with David Bach — the #1 New York Times best-selling author behind The Automatic Millionaire, with 10 books and over 7 million copies sold across 33 years in fi...

19 Mai 1h 1min

489: These Two AI Tools Can Supercharge Your Personal Brand Growth - The Leila Hormozi Playbook

What does it actually take to build a 3M+ personal brand while running a $250M company? In this episode, Natalie sits down with Leila Hormozi - COO of Acquisition.com - to break down the playbook for ...

12 Mai 38min

488: Maria Wendt on Building A $1M/Month Low-Ticket Business

Most coaches scaling past $300K hit a ceiling and assume they need a higher-ticket offer. Maria Wendt did the opposite and built an 8-figure business selling $24 products. In this conversation, Natal...

5 Mai 51min