The Million-Dollar Exit Strategy for App Founders

The Million-Dollar Exit Strategy for App Founders

In this episode, we’re joined by Evelin Herrera, founder of the leading mergers & acquisitions firm for mobile apps and games. She helps hundreds of app founders navigate five to eight-digit exits and is the go-to voice when it comes to valuing, marketing, and selling apps.

Evelin is the founder of EHVM, better known from the site www.evelinherrera.com, where more than 100 apps are listed for sale, and the creator of The Mobile Club, a community of app founders, investors, and operators.

She breaks down what makes an app “EPIC”, the kind of product that gets serious exit multiples. From retention and community to branding, valuation metrics, and due diligence, Evelin shares what buyers are looking for.

If you’ve ever thought about selling your app, this is the roadmap you didn’t know you needed.

You will discover:

✅ What makes an app “EPIC” and worth a 7-figure exit

✅ The MOATs that boost your app’s valuation

✅ Why branding, retention & community are make-or-break

✅ How to prepare for a successful app exit or acquisition

Learn More:

Connect with her for all things apps, valuation, metrics, and exits:

https://x.com/herreraevel

https://www.linkedin.com/in/evelinherrera/

Join the Mobile Club Community:

https://evelinherrera.com/themobileclub

Check available apps on sale:

www.evelinherrera.com

Work with us: https://www.appmasters.com

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YouTube: ⁠AppMasters.com/YouTube⁠
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Twitter: ⁠@App Masters
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Facebook: ⁠App Masters⁠

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Episoder(982)

Subscription Apps: Simple Way to Retain Subscribers

Subscription Apps: Simple Way to Retain Subscribers

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687: Calm’s Director of UA, Matt Horiuchi, on Ad Strategies That Retain Users

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686: How Google Play Ratings Affect Rankings with Sapan Agarwal

686: How Google Play Ratings Affect Rankings with Sapan Agarwal

Wondering what will happen if you put incentivized or fake reviews on Google Play? Well coming up we have a coaching call where we discuss how reviews affect your rankings on Google Play. Also, you will discover more ASO tactics related to Google Play including keywords and app icons. Sapan Agarwal is the creator of Video Watermark 2017.

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685: How to Gamify a Marketplace with Sree Menon

685: How to Gamify a Marketplace with Sree Menon

Are you looking to grow or start your two-sided marketplace? Well today's guest is talking about how the app, Tophatter, has grown to over $300M in sales. You will discover how they have gamified the buying process, how they get users back into their app and how to take calculated risks to help you scale a mid-size startup. Sree Menon is the Strategy & Global Sales Operations at Tophatter.

24 Sep 201833min

How to Reskin an App Successfully

How to Reskin an App Successfully

I'm going to show you how to reskin an app - the right way and for optimal success. Watch Video on YouTube and Subscribe to our Channel https://youtu.be/O9B66teoQrc

21 Sep 20186min

684: Growing Downloads for an AR Ruler app with James Dale

684: Growing Downloads for an AR Ruler app with James Dale

Coming up is a coaching call with an impressive 17-year-old and a 3-time WWDC scholar with Apple. We discuss ASO strategies for his AR app, how he can increase his download conversion rate and how to reskin his app to target a particular niche.

20 Sep 201823min

How App Store Reviews Impact Rankings

How App Store Reviews Impact Rankings

Want to know how app store reviews impact your keyword rankings? Well, I'm going to show you a really cool case study where I went from 128 into the top 10 for a keyword in a matter of just 1 day. Stay tune. Watch Video on YouTube and Subscribe to our Channel https://youtu.be/eZ-k61t8cbE

18 Sep 20185min

683: Live Ops Strategies for Mobile Games with Oliver Kern

683: Live Ops Strategies for Mobile Games with Oliver Kern

Coming up today's guest is the Chief Commercial Officer at Lockwood Publishing, the creator of the virtual 3D world AVAKIN LIFE. We do a complete deep dive on live ops for games and examples that would work even for casual games. Also, he shares his thoughts on why indie devs are the future of the app economy. Oliver Kern is the Chief Commercial Officer at Lockwood Publishing, the creator of the virtual 3D world AVAKIN LIFE. Next to that, he is board advisor for a number of mobile games companies and mentor at Game Founders.

17 Sep 201832min

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