Legends of Adtech Podcast Episode 5: The Front Runner - Karen Eccles, CCO at The Telegraph

In Episode Five, we sit down with Karen Eccles, Chief Commercial Officer at The Telegraph, to deep dive into her career, which has been defined by leadership, transformation, and future-thinking. A true front-runner, Karen shares what it takes to drive commercial success across publishing and adtech, how neurodivergence has shaped her career, and why giving back to the industry is a non-negotiable for her.

From trendspotting before the curve to balancing performance and purpose, this episode is packed with insight from one of the most influential voices in digital media today.

Welcome to Legends of Adtech: the podcast where we go beyond the buzzwords and straight to the people at the cold face of the adtech industry. Every two weeks, we sit down with the industry’s boldest thinkers, pioneers, and disruptors, to find out how they’re rewriting the game. This is their story.

Connect with Karen Eccles: https://www.linkedin.com/in/karen-eccles/

Learn more about The Telegraph: https://www.telegraph.co.uk/

About Karen:

Karen Eccles is a multiple award-winning executive leader, board member and commercial chief. She is Chief Commercial Officer at The Telegraph responsible for digital advertising, partnerships, licensing and commerce.

With over 25 years of experience in the industry, Karen has a proven track record of delivering transformation and ambitious growth for publishers, digital platforms and ad technology. She is passionate about long-term success strategies to boost change, accelerating revenue streams in customer centric companies, and building strong cultures with happy, high-performance teams to deliver financial growth.

She is also the Chair of the AOP where she helps the industry come together to solve the big challenges and make the most of the opportunities ahead; and is on the board of the news industry’s collaborative joint venture Ozone.

About The Telegraph:

The Telegraph is an award-winning, multimedia news brand that has been synonymous with quality, authority and credibility for 170 years.

It has always been a pioneer. In 1994 it was the first European newspaper to launch a website and in 2018 it embarked on a company-wide strategy to attract one million paying subscribers by the end of 2023. Which it achieved four months earlier than expected.

Today, it is app-first and continues to innovate in order to build deeper connections with its subscribers at scale.

About The Digital Voice™ & Adtech Juice:

The Digital Voice™ is a B2B boutique PR agency with boundless energy for PR, social marketing & events, specialising in adtech and martech companies, ranging from startups to those heading for IPO!

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