Inside the Playbook: Jessie Reyez on Why Systems Can Make You Unstoppable
In this clip, Jessie Reyez joins Mauricio Ruiz and Byron Wilson to break down the power of leverage, the value of numbers, and why no artist wins alone.They explore how building community and owning y...
14 Jun 202514min
Inside the Playbook: Zach Katz on Why He Left a Top Music Exec Job to Start Over
Zach Katz shares the story behind one of the boldest moves in his career: leaving his role as President of BMG North America to co-found Raised in Space with Scooter Braun.Why walk away from the top? ...
13 Jun 202512min
Inside the Playbook: Zach Katz on The 5 Seats Every Artist Must Fill To Build a Legendary Career
Music and entertainment exec, Zach Katz, lays out the 5 essential roles every artist must fill: manager, lawyer, label, publisher, and agent. But the real lesson?It’s not just about having a team. It’...
12 Jun 202515min
Inside the Playbook: Zach Katz on The Strategy That Is Changing Music Promotion Forever
Zach Katz, music exec and co-founder of Fixated, breaks down a game-changing approach to creator marketing.It’s called the clipper strategy: a network of young, incentivized content creators driving v...
11 Jun 20256min
Inside the Playbook: Zach Katz on How Content Creators Can Make Big Money with Their Videos
Former BMG US President and Fixated co-founder Zach Katz shares why creators like The Sketch Real aren’t just chasing virality. They’re building businesses.We unpack:How to support creators with real ...
10 Jun 202513min
The Manager's Playbook 025: Zach Katz - Jason Derulo, The Sketch Real, Sean Kingston, Creator Economy, Studio Models, Digital Power, Trust-Driven Strategy & Music’s Next Move
In this episode of The Manager’s Playbook, Zach Katz, former President of BMG US and co-founder of Beluga Heights, joins the show to unpack the evolution of creators, the future of music-business infr...
9 Jun 20251h 49min
Inside the Playbook: Jessie Reyez on The True Story Behind The Song 'Figures'
We revisit the origin story of Jessie Reyez’s breakout hit “Figures” from a chance car ride in Sweden to a full-blown industry bidding war.It’s a behind-the-scenes look at how one song sparked a movem...
8 Jun 202512min
Inside the Playbook: Jessie Reyez on How She Outsmarts The Music Industry
Jessie Reyez and Byron Wilson take you deep into the real-life dynamics of the music industry, from conflict resolution to creative breakthroughs.We explore how mastering communication, sometimes just...
7 Jun 202515min
