Michael Nadalin Shares the Strategies He’s Learned After Spending More Than $52,000,000 in Ads!
Michael Nadalin of Market Lead is back on The Daily Google News! And this time, he's here to share his one-page Performance Max guide to help beginners build a market-dominating campaign in just 25 mi...
22 Jul 20221h 5min
What Happens to Google in a Recession
More economists are becoming convinced that a recession is likely to hit in 2023. But will Google continue to be as resilient to recessions as it was during the Great Recession of 2008 and the Pandemi...
20 Jul 202219min
How to Steer Performance Max to the Network You Want
With Performance Max, you’re not just dealing with one but seven networks: YouTube, Display, Search, Apps, Discover, Gmail, and Maps. So what do you do if you want to focus your spend on networks wher...
16 Jul 202212min
Measuring SKU Performance in Google Ads
John shares how you can measure your SKU performance in Google Ads without the help of data-tracking software. This way, you can scale your campaigns with data-driven decisions just by using your Goog...
14 Jul 202215min
Creative for Google Ads: 5 Golden Rules
Listen to Kasim, Regina, Efe, Onkar, Susmita, and Usama in action as they create the five golden rules for building creative for Google Ads. Effective Google Ads copy is usually composed of “benefits ...
12 Jul 202243min
The DigitalMarketer Certified Partner Program
Kasim talks about one of the most important things he did in his professional career- becoming a DigitalMarketer Certified Partner. Together with Mark de Grasse, President/General Manager at DigitalMa...
9 Jul 202226min
PPC Talks: How to Break Down Asset Groups in Performance Max
If you set up your asset groups the right way and get granular with your audience signals, it can give you greater control and insight into your campaign performance. This can result in more engagemen...
7 Jul 202215min
Free Download: The Performance Max Standard Operating Procedure
After running 50+ Performance Max Campaigns and not having a single client campaign that didn’t at least keep pace with, or improve, their previous account performance— we've built the Performance Max...
5 Jul 202224min
