The $4,800 Perfume Secret & Why Some Scents Don't Suit You!
You Beauty11 Aug 2025

The $4,800 Perfume Secret & Why Some Scents Don't Suit You!

The fragrance deep dive continues! In Part 2 with Ethan Archer from Agence De Parfum, we're uncovering the luxury secrets the perfume world doesn't want you to know. What makes a perfume cost £4,800? Why does the same scent smell incredible on your friend but terrible on you? And is there really a "universal" fragrance that works on absolutely everyone?

Ethan reveals the most expensive perfume in his collection, the weirdest fragrance notes he's ever encountered (hint: one involves blood), and the shocking science behind why your skin chemistry can make or break a scent. Plus, he attempts the ultimate challenge - matching Kelly with her perfect fragrance based on her personality alone.

From the trillion scents your nose can detect to the survival instinct that makes us all love the smell of rain, this episode is packed with fragrance secrets that'll completely change your perfume game!

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Watch & Subscribe on YouTube – Part 1 of our chat with Ethan drops tonight at 7pm! Catch it here.

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CREDITS:

Hosts: Kelly McCarren

Guest: Ethan Archer, (Perfume Aficionado & National Training Manager at Agency De Parfum)

Producer: Sophie Campbell

Audio Producer: Tegan Sadler

Mamamia's studios are furnished with thanks to Fenton & Fenton. For more head to their website here.

Just so you know — some of the product links in these notes are affiliate links, which means we might earn a small commission if you buy through them. It doesn’t cost you anything extra, and it helps support the show. Happy shopping!

Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.

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