Flashback: Tony McWilliam, Founder of Faction Skis
The Ski Podcast15 Aug 2025

Flashback: Tony McWilliam, Founder of Faction Skis

In this special ‘Flashback’ episode, Iain speaks with Tony McWilliam - founder of one of the world's leading snowsports brands - Faction Skis.

We find out what inspired Tony to start Faction, how he smuggled his first batch of 44 skis across the Swiss border to Verbier, meeting freeski legend Candide Thovex when he was just 16 years old and how he grew Faction to become one of the most famous ski brands in the world.

Intersport Ski Hire Discount Code
If you want to help The Ski Podcast and save yourself some money this winter…just use the code ‘SKIPODCAST’ when you book your ski hire at intersportrent.com.

That applies to any ski hire booked in their massive network across France, Austria and Switzerland. You’ll get a guaranteed additional discount, or simply take this link for your discount to be automatically applied.

SHOW NOTES

Intersport Ski Hire Discount Code
You can help The Ski Podcast and save yourself some money on your ski hire by using the code ‘SKIPODCAST’ at intersportrent.com. Alternatively, simply take the link in the Show Notes and your discount will automatically be applied.

If you like the podcast, there are three things you can do to help:

1) Review us on Apple Podcasts or Spotify – helps listeners find us
2) Subscribe –it every episode will automatically be downloaded for you, so you can catch up at your leisure
3) Book your ski hire with Intersport Rent using the code ‘SKIPODCAST’ or take this link

You can follow Iain @skipedia and the podcast @theskipodcast or WhatsApp

Episoder(310)

Tony McWilliam, founder Faction Skis (Bonus Episode #19)

Tony McWilliam, founder Faction Skis (Bonus Episode #19)

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75: St Moritz Engadin, Midsummer Skiing in Glencoe & The Ski Club of Great Britain

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74: Cat Skiing in North Macedonia, Summer Snow in Avoriaz & Sustainability in Morzine

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73: New Zealand, Chamonix & Skiing in the Lake District...in May

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Pat Sharples, Head Coach at GB Snowsport (Bonus Episode #17)

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