Simon Goes Nuclear with nuclear energy influencer Isabelle Boemeke

Simon Goes Nuclear with nuclear energy influencer Isabelle Boemeke

“Nuclear” might make you wince—but the real problem isn’t the energy, it’s the branding. Safe, low-carbon, and scalable, nuclear could be a climate hero—if only we told the story right. Isabelle Boemeke is on a mission to change how we think about nuclear energy. A Brazilian model turned the world’s first nuclear influencer, she created her alter ego, Isodope, to show a new generation the benefits of clean energy—while cutting through the fear shaped by war movies and disaster shows. In her new book, Rad Future, she makes the science, history, and promise of nuclear power accessible to everyone. In this episode, we talk about why nuclear scares us, how we need to rethink the climate conversation, and why embracing nuclear energy could be one of our smartest moves yet. Isabelle also shares her personal journey—from modeling to advocacy, building Isodope, and helping shift the conversation around clean energy for a better, brighter future. This is… A Bit of Optimism. Learn more about Isabelle’s work here. https://isodope.com/ And order the new book Rad Future here. https://isodope.com/rad-future/

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Episoder(226)

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What Happens When You Stop Optimizing and Start Committing with Former LA Lakers President Tim Harris

What Happens When You Stop Optimizing and Start Committing with Former LA Lakers President Tim Harris

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2 Jun 56min

Revisited: Choose Your Seven Humans Wisely with Author Fredrik Backman

Revisited: Choose Your Seven Humans Wisely with Author Fredrik Backman

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26 Mai 58min

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19 Mai 58min

Stop Telling Us Everything Happens for a Reason with Anti-Victim Tom Nash

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5 Mai 52min

The Real Reason Young People Don't Have 'The Hunger' for Work (And What Leaders Need to Hear) with Generations Expert Dr. Eliza Filby

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28 Apr 1h 25min

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21 Apr 54min

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