Creating A New Business Category with Jen Batchelor

“ The more I tell my story, the more I'm like, damn, I would never have wanted to follow in the footsteps of anyone, I really have to blaze the path. Even though it's painful as sin, I have to put something out there that's brand new, and let people react to it.” Jen is delivering a whole new way to relate with “all bliss and no booze”, as she would put it, so we all can stay clear and calm while keeping the fun creative juices flowing. Jen Batchelor is a serial Entreprenista and the co-founder of Kin Euphorics, a line of non-alcoholic functional beverages, designed using ingredients that nourish the mind and body. Jen launched Kin to transform the drinking culture and provide the sober-curious, a sexy alternative to booze. After being the first Latina woman to raise over $15 million for a beverage company and partnering with supermodel Bella Hadid, Jen is just getting started. Listen in to today's refreshing new episode to hear the wildest launch story you’ve ever heard and learn how Jen’s upbringing and family influenced Kin Europhics. Find out why Jen isn't worried about the competition. And finally, the secret key to developing an in-demand product. Jen is an endless well of inspiration with the mindset of a true innovator and future-focused creator. Her insight on all things experimentation and taste-testing a new way of being is beyond valuable, so you won’t want to miss this! We talked about: Community building + service providing Leveraging social media Developing product + food sciences Pushing the boundaries of industry standards Self-discovery + healing The power of good press Holding out for the right investor Celebrity business partnerships + negotiating legal contracts Market copycats Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show!, Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey! Connect with Jen: Kin Euphorics Instagram Linkedin Email Are you ready to make meaningful business connections that lead to real business results? Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE! Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate and support you every step of the way. Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey! Become An Entreprenista! Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. . If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you. Don’t forget to follow us on Instagram, and LinkedIn and for more exclusive content, tips, and insight, join our community of founders right here.