The Business of Trust: Making security your competitive edge
What The Fraud?2 Jul 2025

The Business of Trust: Making security your competitive edge

“In the tech space, in the platform space, there are a ton of other disruptive brands out there. So if you're not keeping your customers safe, if you're not protecting their trust, there are other options for them to go to.”


We often talk about the risks fraud poses to your trust, your customers, and your bottom line. But there can be upsides to strong security — and in this episode we discuss how trust can become your company’s competitive edge.

The rapid growth of AI is offering businesses all sorts of opportunities, but it also brings new challenges. So, the time is now to build trust at every level of your company, giving customers the confidence to take on new technologies.

Our guest this week is Carolyn Fox — Director of Trust & Safety at the global tech leader TELUS Digital.

With years of experience working at some of the biggest names in technology including Yelp and Snapchat, Carolyn knows how crucial trust can be to a company's success and why it can be one of the most important functions that your business can build.

Sumsub's website: sumsub.com

Sumsub’s What The Fraud Summit: https://sumsub.com/wtf-summit/

Sumsub's LinkedIn: linkedin.com/sumsub

Sumsub's Facebook: facebook.com/sumsub

Sumsub's Instagram: facebook.com/sumsubcom

Sumsub's YouTube Channel: youtube.com/@sumsubcom

Thomas Taraniuk on LinkedIn: linkedin.com/in/tomtaraniuk

Carolyn Fox on Linkedin: https://www.linkedin.com/in/Carolyn-Fox

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