#471: Leaders in Customer Loyalty: Brand Stories | Blain’s Farm & Fleet: Cultivating Loyalty Through Customer Insight, Private Brands, and Purpose-Driven Innovation

#471: Leaders in Customer Loyalty: Brand Stories | Blain’s Farm & Fleet: Cultivating Loyalty Through Customer Insight, Private Brands, and Purpose-Driven Innovation

Send a text For nearly 70 years, Blain’s Farm & Fleet has stood as a trusted destination for rural and suburban consumers across the Midwest—earning its reputation as the “modern general store” through a steadfast commitment to community, convenience, and customer loyalty. In this edition of Leaders in Customer Loyalty: Brand Stories, we sat down with Aly Blawat, who leads Customer Research, Insights, Personalization Strategy, and Loyalty at Blain’s Farm & Fleet, to learn more a...

Episoder(514)

Pure Barre: Forming Strategic Partnerships, Leveraging Customer Data, and Amplifying Brand Awareness

Pure Barre: Forming Strategic Partnerships, Leveraging Customer Data, and Amplifying Brand Awareness

Send a text A part of Xponential Fitness, a large global franchise group of boutique fitness brands across verticals including pilates, barre, cycling, rowing, dance, yoga, and more, Pure Barre is a b...

29 Mai 202431min

Puttshack: Engaging and Educating Customers with a Whimsical Brand Ambassador

Puttshack: Engaging and Educating Customers with a Whimsical Brand Ambassador

Send a text The brainchild of Adam Breeden (All Star Lanes, AceBounce, and Flight Club) and brothers Steven and Dave Jolliffe (Topgolf), Puttshack is a high-tech mini golf concept where technology has...

22 Mai 202422min

Petco: Engaging Pet Parents and Leveraging Pet Partners To Nurture Emotional Loyalty

Petco: Engaging Pet Parents and Leveraging Pet Partners To Nurture Emotional Loyalty

Send a text In 1965, a mail-order veterinary supplies business named UPCO was founded in San Diego, California. By 1979, it became Petco, and in 1980, the first Petco store located outside of Californ...

20 Mai 202426min

Capillary’s 2024 Loyalty Expo Session: Who would benefit most from attending?

Capillary’s 2024 Loyalty Expo Session: Who would benefit most from attending?

Send a text Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a st...

14 Mai 20241min

Capillary’s 2024 Loyalty Expo Session: What are a few key takeaways?

Capillary’s 2024 Loyalty Expo Session: What are a few key takeaways?

Send a text Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a st...

14 Mai 20241min

Loyalty360 Loyalty Live | Bill Schneider, SheerID

Loyalty360 Loyalty Live | Bill Schneider, SheerID

Send a text SheerID is an identity verification company serving commerce brands and working with globally recognized names like Walmart, Target, Nike, T-Mobile, AT&T, Spotify, and YouTube. The SheerID...

9 Mai 202420min

Loyalty360 Loyalty Live | David Hamel, nventive

Loyalty360 Loyalty Live | David Hamel, nventive

Send a text With a clientele spanning across the U.S. and Canada, nventive specializes in crafting impactful mobile, web applications, and software solutions that increase engagement and enhance the u...

7 Mai 202420min

Loyalty360 Loyalty Live | Sukumar Muthya, Ansira

Loyalty360 Loyalty Live | Sukumar Muthya, Ansira

Send a text Ansira is an independent, global marketing technology and services company with clients across B2B, B2C, and B2B2C industries that leverage the company’s suite of proprietary technology pl...

30 Apr 202426min

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