Memecast #64: Stop Negotiating
Oftentimes, salespeople are selling to a committee of people who have to make a big decision. Once they've made the decision, they typically say, hey, we want to go with this vendor, and then they sub...
29 Jun 20221min
Pricing Power: Making Pricing Profitable with Ayon Bhattacharyya
Ayon Bhattacharyya is the Founder of Biz Growth Spurt, a consulting firm based out of New Zealand. He has experienced pricing in half a dozen companies, and he's a passionate animal welfare advocate. ...
27 Jun 202227min
Blogcast #60: How Much Does a Buyer Values Your Product?
This is an Impact Pricing Blog published on May 18, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/how-much-does-a-buyer-value-...
24 Jun 20222min
Memecast #63: Gives and Gets
You probably know that when we're negotiating, we do gifts and gets. We don't give anything unless we get something in return. Purchasing people are always asking us for discounts and sometimes we hav...
22 Jun 20221min
The B2B Innovator's Map: Let Customer Champions Do Selling for You with Daniel Elizalde
Daniel Elizalde was an IoT Product Manager Instructor at Stanford University. He used to work as the VP Head of IoT at Ericsson, but he has now narrowed his focus from IoT to climate tech firms. Danie...
20 Jun 202231min
Blogcast #59: Data and/or Value
This is an Impact Pricing Blog published on May 11, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/data-and-or-value/ If you hav...
17 Jun 20223min
Memecast #62: Business Case
If buyers are asking us for a business case, or help to write their own business case, what they're trying to do is document economic value. How much money is our product going to make or save their c...
15 Jun 20221min
Rapid Needs-based Segmentation with a Pricing Twist! with Matt Johnston and Pavel Knorr
EPIC Conjoint's CEO Matt Johnston and CTO Pavel Knorr help companies win by enabling game changing product and pricing decisions. At EPIC Conjoint, experts combine their deep domain knowledge with inn...
13 Jun 202234min
