583: The Branding Expert Behind Dior, L'Oréal & Mercedes | Camille Moore

583: The Branding Expert Behind Dior, L'Oréal & Mercedes | Camille Moore

In this episode of the Foundr Podcast, Nathan Chan sits down with Camille Moore — widely known as the internet’s favorite creative director and the strategist behind some of today’s most iconic brand transformations. Camille has built a reputation for taking founders from forgettable to unforgettable, crafting brand strategies that don’t just look good but actually drive trust, conversions, and sales. In this branding masterclass, she reveals the difference between a good brand and a great brand, the non-negotiables for eCommerce founders in today’s noisy digital space, and why being a founder-led brand is no longer optional. Whether you’re struggling to stand out online or want to create a brand that scales, Camille’s insights are both inspiring and deeply tactical. What you’ll learn: • How to define a brand as a unified “symphony” of touchpoints • The difference between a brand, a good brand, and a great brand — and how to level up • Why founder-led brands build stronger trust and loyalty in today’s market • How to balance product uniqueness with market viability • The role of ambassadors, community building, and evangelists in brand growth • The 10x10 content analysis method for creating social media that converts By the end of this episode, you’ll walk away with a clear, actionable framework for building a brand that’s consistent, memorable, and trusted — so you can stand out, connect with your audience, and drive growth in your own business. SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to https://your.omnisend.com/foundr to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → https://www.foundr.com/startdollartrial PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → https://foundr.com/pages/coaching-start-application → Already have a store? Apply here → https://foundr.com/pages/coaching-growth-application CONNECT WITH NATHAN CHAN Instagram → https://www.instagram.com/nathanchan LinkedIn → https://www.linkedin.com/in/nathanhchan/ CONNECT WITH CAMILLE MOORE Website → https://thirdrowcreative.com Instagram → https://www.instagram.com/thecamillemoore FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → https://bit.ly/2uyvzdt Website → https://www.foundr.com Instagram → https://www.instagram.com/foundr/ Facebook → https://www.facebook.com/foundr Twitter → https://www.twitter.com/foundr LinkedIn → https://www.linkedin.com/company/foundr/ Podcast → https://www.foundr.com/podcast

Episoder(582)

580: (Solo) The Step-by-Step Method to Reach Anyone — Even Billionaires

580: (Solo) The Step-by-Step Method to Reach Anyone — Even Billionaires

Four months into starting Foundr, I landed an interview with billionaire entrepreneur Richard Branson — without connections, without experience, and while building my very first business from scratch....

19 Aug 20257min

579: The Strategy That Made NYX a Household Name | Toni Ko (Best of Foundr)

579: The Strategy That Made NYX a Household Name | Toni Ko (Best of Foundr)

In this episode, Toni Ko, founder of NYX Cosmetics, shares how she built one of the fastest-growing cosmetics brands in the world—scaling from a $250,000 investment to a $500M exit to L’Oréal. She ...

15 Aug 202546min

578: (Solo) The Wake-Up Call That Changed How I Work

578: (Solo) The Wake-Up Call That Changed How I Work

I almost walked away from Foundr. Not because the business wasn’t working—but because I wasn’t. In this episode, I’m sharing the truth about burnout. After seven years of building nonstop, I hit a wa...

12 Aug 202510min

577: The Genius Referral Model Behind Burst’s Multi-Million Dollar Brand (Best of Foundr)

577: The Genius Referral Model Behind Burst’s Multi-Million Dollar Brand (Best of Foundr)

Brittany Stewart turned toothbrushes into a breakout DTC success story—co-founding one of America’s fastest-growing eCommerce brands: Burst Oral Care. In this episode, she shares how Burst launched...

8 Aug 202542min

576: (Solo) This One Trademark Mistake Nearly Killed My Business - Here's What I Learnt

576: (Solo) This One Trademark Mistake Nearly Killed My Business - Here's What I Learnt

I got sued just a few months into starting Foundr—and it nearly crushed everything I was building. In this short episode, I’m sharing the full story behind how I was forced to change the name of my...

5 Aug 20259min

575: Ty Haney on Being Ousted From Her Own Company: The Lesson's Learnt & How to Bounce Back

575: Ty Haney on Being Ousted From Her Own Company: The Lesson's Learnt & How to Bounce Back

In this episode, Ty Haney, founder of Outdoor Voices, shares how she turned her public downfall into the blueprint for an even bigger comeback—building multiple new brands and redefining how community...

1 Aug 202551min

574: He's Building a $250M+ Business That Measures Success in Lives Saved | Andrew Lacy

574: He's Building a $250M+ Business That Measures Success in Lives Saved | Andrew Lacy

In this episode, Andrew Lacy, founder of Prenuvo, shares how he went from two startup exits to building one of the fastest-growing health tech companies in the world—revolutionizing preventative healt...

25 Jul 202551min

573: Building a $74M a Year Beauty & Community Empire | Trinny Woodall

573: Building a $74M a Year Beauty & Community Empire | Trinny Woodall

In this episode, Trinny Woodall, founder of Trinny London, shares how she turned her mission to help women feel confident into a multi-million dollar global beauty brand. She reveals: • Why she fo...

18 Jul 202551min

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