Spikes Excitement Talk #99 with Gianluca Toccafondi

Spikes Excitement Talk #99 with Gianluca Toccafondi

In this episode, Gordon sits down with Gianluca Toccafondi, a self-proclaimed IKEA “lifer” and current Head of Global Marketing at Inter IKEA Systems, to explore how purpose, passion and people come together to create not just a career—but a calling. The question is what keeps someone excited about work after 20+ years at the same company?

From his early days in Tuscany to leading marketing on a global stage, Gianluca shares why marketing is still a science in a world of AI and disruption, how values can fuel long-term engagement, what it means to “do marketing without saying we’re doing marketing”.

Tune in for a episode about sustained excitement, human leadership and staying curious.

Episoder(171)

Spikes Excitement Talk #163 with Jason Holzman

Spikes Excitement Talk #163 with Jason Holzman

In this episode, Gordon hosts Jason Holzman, former Senior Vice President, Creative & Production at Macy’s.He shares his unconventional journey from studying literature at Harvard University to leadin...

25 Mar 29min

Spikes Excitement Talk #162 with Valda Coryat

Spikes Excitement Talk #162 with Valda Coryat

In this episode, Valda Coryat, VP Marketing Consumer Products & Branded  Food Service at McCormick & Company, shares her journey from an MBA at Columbia University to leading marketing across global g...

25 Mar 29min

Spikes Excitement Talk #161 with Gaurav Datta

Spikes Excitement Talk #161 with Gaurav Datta

In this episode, Gordon hosts Gaurav Datta, Global VP Personal Care at Unilever who shares how he balances legacy, innovation and consumer obsession across billion-dollar brands. So what does it take ...

18 Mar 24min

Spikes Excitement Talk #160 with Thomas Ullram

Spikes Excitement Talk #160 with Thomas Ullram

In this episode, Gordon Euchler speaks with Thomas Ullram, Global Marketing Director for Taste & Wellbeing at Givaudan. With more than 25 years in the food and beverage industry—from Kraft Foods to fl...

16 Mar 20min

Spikes Excitement Talk #159 with Sierra Thomas

Spikes Excitement Talk #159 with Sierra Thomas

In this episode, Dave Cobban speaks with Sierra Thomas, Head of Brand Innovation at Crocs. Starting with a background in fine arts and art history, Sierra found her path into marketing just as social ...

16 Mar 18min

Spikes Excitement Talk #158 with Nikita Kucheryavyy

Spikes Excitement Talk #158 with Nikita Kucheryavyy

In this episode, Gordon talks with Nikita Kucheryavy, Digital Activation Head at Mars Petcare, about his journey from professional ballroom dancer to a decade-long career at Mars. Nikita shares how th...

16 Mar 16min

Spikes Excitement Talk #157 with Anja Spielmann

Spikes Excitement Talk #157 with Anja Spielmann

In this episode, Gordon Euchler speaks with Anja Spielmann, VP Global Brand Strategy & Growth at Mars’ Royal Canin, about building brands with long-term thinking.From starting as a marketing assistant...

9 Mar 34min

Spikes Excitement Talk #156 with Robyn Parks

Spikes Excitement Talk #156 with Robyn Parks

In this episode, Gordon Euchler speaks with Robyn Parks, Vice President and National Head of Marketing Strategy & Growth at Verizon.Robyn shares the unconventional path that took her from engineering ...

9 Mar 28min

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