Working Hard with Grace Beverley20 Sep 2022

Ep.11 Michelle Kennedy: From Billion Dollar Deputy-CEO to Raising Millions whilst Pregnant

Michelle Kennedy is the founder and CEO of Peanut, one of the fastest-growing social networking apps for women focusing on fertility, pregnancy, motherhood and menopause, which has raised $23m to to date. Peanut was founded in 2017 when Michelle had her first baby, serving as a gift to like-minded mothers during their most uncertain and uncanny moments. Women now use the Peanut app for all sorts of reasons, whether that be trying to find a playdate for their children or networking with other working mums.

Having worked as Deputy CEO of dating behemoth Badoo, Michelle has extensive experience using swipe-right technology to match people online, her expertise invaluable to Peanut. While Peanut continues to flourish, Michelle has joined the chase for the next unicorn brand and is now a strategic investor in several early and late-stage start-ups including TALA.

While the internet is full of advice for women, in this episode Michelle shares the prestigious tale of how Peanut changed the female demographic forever. Michelle talks candidly about the importance of surrounding yourself with other great women, both in business and personally, being open to new experiences and knowing how to fail fast without getting broken by it. Michelle stands out as a true example of how to be a respected leader in today's society: ambitious and driven yet taking challenges with a heart and passion unlike no other.

Topics:

- Whistle-stop tour of career: tech and the dating industry

- Building and expanding the concept for Peanut

- The personal toll of entrepreneurship

- The beauty of making business mistakes

- 'Women making products for women' - it just makes sense.

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