The Futur with Chris Do13 Sep 2025

Identity, Style, and Belonging w/ Priscilla Lau | Ep 380

Chris Do sits down with strategist and partnership builder Priscilla Lau to talk about the business of relationships. From her early days at Google and YouTube to launching Representation Matters, Priscilla shares how she helps creators and brands build partnerships that grow both revenue and community. They cover the creator economy, selling without sleaze, the “zone of genius,” and why identity and style matter in business. This episode is packed with insight for anyone wanting to level up their creative career while staying true to themselves. Timestamps: (00:00) Intro (03:05) Google/YouTube partnerships origin story (07:06) Asian American identity journey (09:02) Learning sales; 70% close (15:02) Style permission and fit (19:47) “Clothes are tools” framework (21:04) Travel uniform: layers, pockets (23:15) Style as social icebreaker (28:31) Defining your zone of genius (44:31) Legacy, parenting, purpose, service (49:00) Caltrain joy; closing reflections Hey listeners! Here is a savings opportunity for the AIGA Design Conference in October. Use code: 25DCTHEFUTUR15 for a 15% discount on your ticket. ⁠https://www.aiga.org/design/aiga-design-conference⁠ Check out today's guest, Priscilla Lau: Instagram: ⁠⁠https://www.instagram.com/priscillaylau/?hl=en LinkedIn:⁠⁠ https://www.linkedin.com/in/priscillalau Check out The Futur: Website: https://www.thefutur.com/ Courses: ⁠⁠https://www.thefutur.com/shop⁠⁠ Linkedin: ⁠⁠https://www.linkedin.com/company/the-futur/⁠⁠ Podcasts: ⁠⁠https://thefutur.com/podcast⁠⁠ Instagram: ⁠⁠https://www.instagram.com/thefuturishere/⁠⁠ Facebook: ⁠⁠https://www.facebook.com/theFuturisHere/⁠⁠ Twitter: ⁠⁠https://x.com/thefuturishere⁠⁠ TikTok: ⁠⁠https://www.tiktok.com/@thefuturishere⁠⁠ Youtube:⁠⁠https://www.youtube.com/thefuturishere⁠⁠ Check out Chris Do: Website: ⁠⁠https://zaap.bio/thechrisdo⁠⁠ LinkedIn:⁠⁠https://www.linkedin.com/in/thechrisdo/⁠⁠ Facebook:⁠⁠https://www.facebook.com/BizOfDesign⁠⁠ Instagram:⁠⁠https://www.instagram.com/thechrisdo/⁠⁠ Twitter:⁠⁠https://x.com/thechrisdo⁠⁠ TikTok:⁠⁠https://www.tiktok.com/@thechrisdo⁠⁠ Threads:⁠⁠https://www.threads.net/@thechrisdo⁠⁠ Zaap: ⁠⁠https://zaap.bio/thechrisdo⁠⁠ Clubhouse:⁠⁠https://www.clubhouse.com/@thechrisdo⁠⁠ Behance: ⁠https://www.behance.net/chrisdo⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(436)

091 - Why Your Story is Valuable — with Matt Essam

Want to help support The Futur? Fill out this super short survey: https://bit.ly/futur-survey Matt Essam is a creative business coach. Think of him like the British version of Chris Do. In this episod...

13 Jul 20201h 5min

Chris Do on the Finding Founders Podcast

We have a special clip from another podcast to share with you today. It’s called Finding Founders and it’s all about highlighting the entrepreneurial spirits here in Los Angeles. This clip is from Th...

9 Jul 202045min

090 - From Ice Cream Parlor to Design Studio — with Amy Balliett

Want to help support The Futur? Fill out this super short survey: https://bit.ly/futur-survey Amy Balliett is the founder of Killer Visual Strategies. They’re a design studio in Seattle, Washington he...

6 Jul 20201h 7min

089 - Tales From a Creative Director — with Jose Gomez

Want to help support The Futur? Fill out this super short survey: https://bit.ly/futur-survey Jose Gomez is the Executive Creative Director of Dallas based design agency, ATK PLN. He’s won an Emmy, bu...

29 Jun 20201h 10min

088 - From Shy Kid to Tech Executive — with Reena Merchant

Want to help support The Futur? Fill out this super short survey: https://bit.ly/futur-survey Reena Merchant is a UX Manager at Google and one of the few people we know that holds an MBA in Design Str...

22 Jun 20201h 6min

087 - Designing for the Future — with Hannah Corlett

Want to help support The Futur? Fill out this super short survey: https://bit.ly/futur-survey Hannah Corlett is the founder of architectural and urban design firm, HNNA. The projects she works on toda...

15 Jun 20201h

086 - Stop Thinking and Start Doing — with Randy Hereman

Randy Hereman has lived many professional lives. He started as a web-designer, then a professional kite-surfer, then a high rolling poker player and is now an execution coach, on a mission to help peo...

8 Jun 20201h 15min

085 - Problem Solving and Product Design — with Alex Zaccaria

Alex Zaccaria is the founder and CEO of Linktree. You might recognize that name from the millions of Instagram profiles that use their product. If you don’t know what Linktree is, go look it up. It is...

1 Jun 202054min