Win Customers’ Attention with This Clever Strategy
Problem Solvers15 Sep 2025

Win Customers’ Attention with This Clever Strategy

Branding expert Laura Ries joins Jason to talk about her new book, The Strategic Enemy , and the power of positioning. Together, they break down how companies can define what they stand against, win customers, and become the go-to name in their category. This is a packed conversation about how to create campaigns that resonate and understand the strategy behind the marketing that shapes our world. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(456)

What It Really Takes To Build A Community

What It Really Takes To Build A Community

Entrepreneurs know that it's important to build a community—but how do you really do it? In this episode, Smart Passive Income community experience director Jay Clouse explains how he developed a prem...

8 Mar 202131min

Do Great Things Without Destroying Yourself

Do Great Things Without Destroying Yourself

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1 Mar 202122min

Build A Mindset That Prepares You For Anything

Build A Mindset That Prepares You For Anything

Most people say "I can't do that." Entrepreneurs say, "Let's figure out what I CAN do." How do you develop that kind of mindset? I talk with educator Charlene Walters, author of the new book "Launch Y...

22 Feb 202128min

How to Recognize and Destroy Your Boundaries

How to Recognize and Destroy Your Boundaries

The pandemic offered us a gift: It forced us to blow past the boundaries we'd set up for ourselves. Now let's keep doing it. How? I share my own thoughts, then talk with Mario Armstrong, host of the N...

15 Feb 202127min

Did You Really Set Yourself Up For Success?

Did You Really Set Yourself Up For Success?

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8 Feb 202134min

Do We Lose Skills Because of Technology?

Do We Lose Skills Because of Technology?

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1 Feb 202152min

How to Scale Yourself

How to Scale Yourself

Learn more about your ad choices. Visit megaphone.fm/adchoices

25 Jan 202134min

What Will 2021 Bring? Here's What They Predicted In 1921

What Will 2021 Bring? Here's What They Predicted In 1921

People in 1921 made big, bold predictions for what would happen in 2021... and many of them were surprisingly accurate. We explore what they said, what it all means, and how it can inspire us to build...

18 Jan 202118min

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