Don’t Give Deals For New Customers!
Every business seems to put an extreme focus on attracting NEW customers. New customer acquisition programs are ‘sexy’; give-aways to get people to leave their current suppliers and join another team ...
29 Jul 202422min
💦 Splash - Public Speaking
Effective communication in business is crucial for success, fostering collaboration, and ensuring clarity.Businesses generally recognize its importance but may not give it adequate priority.As for pub...
26 Jul 20246min
A Service Mistake Can Be a Fantastic Win
It’s ironic that if a business screws a customer over with a mistake and recovers well, customer loyalty is stronger than if the service OOPS! was never made at all. Sure, the customer is upset with t...
22 Jul 202422min
Say YES! And Grow Your Business
A culture that ‘leans in’ to Saying YES! to their customers will always outpace a competitor who is more of a control freak, wanting to control the customer engagement process.A YES! business is more ...
15 Jul 202416min
The New Age Entrepreneur Is Audacious
Let me begin with this SOBERING REALITY. According to current data, UP TO 90% OF STARTUPS FAIL! Obviously, entrepreneurs are UNABLE TO COPE with TODAY’S FIVE BUSINESS REALITIES…✔️ REALITY #1. Intense ...
8 Jul 202411min
The Service Experience Should SURPRISE! your Customers
Customers expect your product or service to work as promised. Having a product that works doesn’t impress them much; it doesn’t make them loyal to you in the long run. But when they have a service exp...
1 Jul 202430min
The Power of ‘YES”! Rules
Customers don’t like it when they’re told “No, you can’t do that,” or “No, you can’t have that.” Many organizations insist on rules and regulatory systems to control and handle large numbers of custom...
24 Jun 202410min
I Made a Preposterous Billion
“As president, Roy Osing guided a Canadian early stage internet company to $1 billion in sales. He identifies six major drivers that helped to achieve that growth, including differentiation, planning,...
17 Jun 20249min
