The Brain Doesn’t Control Innovation

The Brain Doesn’t Control Innovation

Where does innovation and creativity come from?

This is the key question podcast Host Wize Otero and I breakdown as we explore what worked for me in growing a startup to A BILLION IN SALES!

Innovation isn’t really an intellectual thing; it’s driven by “I don’t know!”, discomfort, sweat, imprecision and the guts to TRY stuff.

This episode is all about rejecting the pressure school puts on us to conform to the academic’s view of the world and the rules they promulgate for success. Rather, Roy argues that you need to stand out and BE DiFFERENT to be successful; you’ll never be noticed if you’re like everyone else in the crowd.

Success inside and out demands that you are special in a way other people CARE about and this episode divulges the simple things Roy did to have an amazing career and build a business to unimaginable heights.

Episoder(132)

Why a Short Term Focus is Vital

Why a Short Term Focus is Vital

Most businesses think they need to take a long term strategic view; they’ve been ‘taught’ to look at where they need to be 5 years from now. The problem is that a long term planning horizon makes it e...

1 Apr 202427min

💦 Splash - School’s Out

💦 Splash - School’s Out

Splashes…💦 School Does a Great Job of Keeping Young People In The Crowd of Conformists.💦 There’s Money at the End of The Contrarian Rainbow.

29 Mar 20243min

Guaranteed Ways To Double Your Business Performance

Guaranteed Ways To Double Your Business Performance

In my experience, strong top line sales is always the bellwether of amazing performance. Fast growing sales revenue shows that people believe the organization’s value proposition and they commit thems...

25 Mar 202421min

💦 Splash - Conformity

💦 Splash - Conformity

Splashes…💦 How Can You Be Different When Everyone Wants You To Conform?💦 If You Are Tactically Driven, You’re Leaving Money on the Table

22 Mar 20243min

How Mistakes Can Mean Success

How Mistakes Can Mean Success

A core element to great customer service is a recovery strategy. It’s how you react to those times when, inevitably, your business makes a mistake. Often, businesses do the bare minimum to assuage the...

18 Mar 20248min

💦 Splash - Mediocrity

💦 Splash - Mediocrity

Splash…💦 Today, Businesses are Doing a Mediocre Job of Differentiating Themselves. And If You Use Words Like “Better” or Best” In Your Brand, You’re On The Wrong Track.💦 Being Different Is Like Push...

15 Mar 20241min

B Different and B Audacious

B Different and B Audacious

“Roy is a seasoned business leader, marketer and author with over three decades of experience in the data and internet industry where he grew a startup business from a startup to a $1 billion powerhou...

11 Mar 20241h

💦 Splash - Contrarian

💦 Splash - Contrarian

Splashes…💦 Audaciousness Begins With a Contrarian Outlook.💦 An Innovation Culture is NOT a Pain-Free Zone.💦 The Key To Customer Loyalty is “Customer Serving”.

8 Mar 20246min

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