This is 100x Better Than Netflix

This is 100x Better Than Netflix

Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hire In this episode of Marketing School, Eric Siu and Neil Patel talk about why building a business can feel “better than Netflix,” the trap of over-reading versus doing, and how to balance philosophy with action. They break down “bet-the-fund” venture capital moments (Andreessen Horowitz, Sequoia, GV, Founders Fund, etc.) and explain how LP co-invest sidecars work. The conversation then shifts to recession odds vs. stock market crash probability, Buffett-style investing and Berkshire’s record cash, and why fundamentals matter more than headlines. Finally, they cover new data showing ChatGPT’s traffic referrals decelerating versus Google, and how that shapes SEO strategy—more bottom-of-funnel, revenue-focused content, especially for enterprise B2B. Not financial advice. Key takeaways Action beats consumption: books and podcasts are useful, but skills compound in the trenches. Use philosophy to stay grounded, then execute. Concentrated bets win: top VCs sometimes allocate 15–70% to a single conviction play; founders should also swing when the odds are in their favor and understand LP co-invest dynamics. SEO reality check: Google still dwarfs AI referral traffic. Prioritize bottom-of-funnel content and measure by revenue/conversions, not month-to-month traffic swings. TIMESTAMPS (00:00) Business vs Netflix: Entrepreneurship as a Game (01:58) Book Trap: Why Reading Might Keep You Broke (02:29) Execution Beats Theory: Tennis & BJJ Analogy (04:31) Stoicism in Business: Lessons from Marcus Aurelius (05:03) B2B ABM Tactics: Personalized Ads + Landing Pages (05:33) VC Risk Bets: Skype, Stripe, Uber, Cognition & More (07:05) Behind the Scenes: LP Co-Investments & Sidecars (08:35) Will a Recession Hit? Crash Probabilities Unpacked (09:20) Buffett-Style Investing: Valuations & P/E in 2025 (11:31) Berkshire’s Record Cash While Markets Peak (12:09) Tech vs Non-Tech: Target's Tough Lesson (13:35) ChatGPT vs Google: AI Traffic Trends from Ahrefs (14:36) Traffic ≠ Conversions: The Shift to Revenue Metrics (15:02) Bottom-of-Funnel Is Back: MoM Traffic ≠ Value (15:26) Enterprise GTM Shift: Attribution & RFPs Rewired (16:20) Blog Leads in Decline: What Works Now (16:47) High-Stakes Deals: Final Thoughts & Takeaways ABOUT THE CHANNEL Welcome to Marketing School, a top business podcast with 61 million downloads! Each episode features marketing tips and strategies from entrepreneurs who practice what they preach and live what they teach. Hosted by: Eric Siu (Founder of Leveling Up & Single Grain) Neil Patel (Co-founder of Neil Patel Digital, named a Top 10 Marketer by Forbes) 👉 Learn more about the hosts: Leveling Up with Eric Siu: https://www.youtube.com/@LevelingUpOfficial Neil Patel: https://www.youtube.com/@neilpatel Other Free Resources from Eric & Neil Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe Ubersuggest: https://www.ubersuggest.com/ Answer The Public: https://www.answerthepublic.com/ ✅ Don’t forget to SUBSCRIBE for daily marketing insights! OTHER FREE RESOURCES FROM ERIC AND NEIL👇 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe Ubersuggest: https://www.ubersuggest.com/ Answer The Public: https://www.answerthepublic.com/ DON'T FORGET TO SUBSCRIBE :)

Episoder(3242)

The Meta, Microsoft, and Google arms race, How Microsoft Teams crushed Slack like a cockroach, Why you should go wide and narrow with your social content, The secret organization that Steve Jobs created in Apple, and more

The Meta, Microsoft, and Google arms race, How Microsoft Teams crushed Slack like a cockroach, Why you should go wide and narrow with your social content, The secret organization that Steve Jobs created in Apple, and more

In episode #2797, we discuss the Meta, Microsoft, and Google's arms race, the strategy of going wide and narrow with social content, Steve Jobs' secret organization at Apple, the challenges in the SEO...

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Should New Agencies Accept Bad Clients for Cash Flow? Pros & Cons Explained

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Explore why you should tier clients based on their level of headache and evaluate whet...

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OpenAI tempers expectations with less bombastic, GPT-5-less DevDay this fall, Prediction: Social media will change in 2025 because of disinformation, and UBI experiment fails

OpenAI tempers expectations with less bombastic, GPT-5-less DevDay this fall, Prediction: Social media will change in 2025 because of disinformation, and UBI experiment fails

In episode #2796, we discuss the spread of disinformation on social media platforms and the potential need for regulation to address this issue, the results of the UBI experiment, the role of politici...

9 Aug 202420min

How Ryan Reynolds and Hugh Jackman hit $1B box office using this maxim, Do high-end luxury (Chanel, Gucci, etc) stores In airports make money?, and The businessman at bay

How Ryan Reynolds and Hugh Jackman hit $1B box office using this maxim, Do high-end luxury (Chanel, Gucci, etc) stores In airports make money?, and The businessman at bay

In episode #2795, we discuss the success of Ryan Reynolds and Hugh Jackman's movies, the power of marketing and advertising, the profitability of high-end luxury stores at airports, and the resilience...

8 Aug 202419min

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The stock market crash creates a marketing opportunity, What will happen to marketing as interest rates drop?, and The difference between Donald Trump & Kamala Harris' marketing

In episode #2794, we discuss how large publicly traded companies tend to cut marketing during bad times, creating an opportunity for smaller businesses to acquire more customers, the potential recessi...

7 Aug 202417min

Elon Musk retweeted a parody Kamala Harris campaign ad without labeling it as misleading (an apparent violation of his own platform’s rules), and The fall of Nike was partly because of… performance marketing?

Elon Musk retweeted a parody Kamala Harris campaign ad without labeling it as misleading (an apparent violation of his own platform’s rules), and The fall of Nike was partly because of… performance marketing?

In episode #2793, we talk about AI-generated content and platform trust, censorship and government intervention, education and critical thinking, equal opportunity and hard work, and the downfall of N...

6 Aug 202420min

The MIT Neurosurgeon who is now unemployed, and Microsoft & John Deere kill their DEI teams

The MIT Neurosurgeon who is now unemployed, and Microsoft & John Deere kill their DEI teams

In episode #2792, we talk about the MIT Neurosurgeon who decided to quit his job, focus on his health, and start a YouTube channel. The video he posted about his experience went viral, highlighting th...

5 Aug 202419min

Making Your Creative Agency Attractive for Acquisition

Making Your Creative Agency Attractive for Acquisition

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Explore the current market for buying and selling businesses, the importance of monthl...

3 Aug 202416min

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