Tripadvisor: Steve Kaufer

Tripadvisor: Steve Kaufer

Steve Kaufer got the idea for Tripadvisor in 1998 after spending way too many hours online, trying to figure out if a resort in Mexico was really as good as its brochure. When he launched a travel guidance site a few years later, his business plan failed spectacularly because he was trying to partner with other websites, rather than engaging directly with travelers. But Steve eventually arrived at a winning formula: make Tripadvisor available to everyone, aggregate tons of information about hotels and attractions, encourage travelers to add their reviews, and earn a fee from travel companies whenever users clicked to their sites. As the company grew, Steve remained at the helm, leading it through a $210 million sale to IAC, followed by a multi-billion dollar IPO in 2011. Today, Tripadvisor gets over 400 million visitors a month; and Steve—who just stepped down after 22 years—is already thinking about his next business.

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Episoder(828)

Southwest Airlines: Herb Kelleher

Southwest Airlines: Herb Kelleher

In 1968, competitors sued to keep Herb Kelleher's new airline grounded. After a 3-year court fight, the first plane took off from Dallas. Today Southwest Airlines operates nearly 4,000 flights a day. ...

21 Nov 201633min

Celebrity Chef: José Andrés

Celebrity Chef: José Andrés

As a kid, José Andrés tended fires for his father's backyard paella cookouts. Later, he trained with the best Spanish chefs, and began building a restaurant empire that would transform the way many Am...

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Music Mogul: L.A. Reid

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L.A. Reid began his music career as a drummer. Then he co-founded LaFace Records, discovering dozens of future pop superstars. Reid is now one of the most influential executives in the music industry....

7 Nov 201631min

Samuel Adams: Jim Koch

Samuel Adams: Jim Koch

In 1984, Jim Koch felt suffocated by his cushy but boring corporate job. So he left, dusted off an old family beer recipe, started Sam Adams, and helped kickstart the craft beer movement in America. ...

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Dermalogica: Jane Wurwand

Dermalogica: Jane Wurwand

Jane Wurwand moved to Los Angeles with a suitcase and a beauty school diploma. She started what would become Dermalogica, an international beauty empire that set the standard for skin care. See Priva...

24 Okt 201638min

Airbnb: Joe Gebbia

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A chance encounter with a stranger gave Joe Gebbia an idea to help pay his rent. That idea turned into Airbnb — a company that now has more rooms than the biggest hotel chain in the world. See Privac...

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Suroosh Alvi was a recovering addict when he started a scrappy underground magazine in Montreal. It grew into VICE Media — a multi-billion dollar company that has shaken up the world of journalism. S...

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Clif Bar: Gary Erickson

Gary Erickson asked his mom, "Can you make a cookie without butter, sugar or oil?" The result was Clif Bar, an energy bar named after his dad — now one of the most popular energy bars in the U.S. See...

3 Okt 201627min

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