A Realistic Strategy for Increasing Your Income (#99)
The Art Biz26 Aug 2021

A Realistic Strategy for Increasing Your Income (#99)

What can you do if your art business isn't profitable? When you've trimmed business expenses as far as you can, the only other thing you can do to be profitable is to increase your income. Your goal as the CEO of your art business should be to increase income and lower expenses while also increasing joy and lowering your frustration level.

In this solo episode, you will learn about the income-accelerating plan that shapes a realistic strategy for increasing your income. This four-step process is what you need to begin to more easily visualize a more profitable future. If you're ready to dramatically up level your business IQ by gaining insights into where your income came from, where it can come from, and how you can make it happen, this is an episode you won't want to miss.

Highlights

  • You cannot be content to just break even in your art business. (:10)

  • The value of creating an income-accelerating plan. (1:20)

  • How can you make a plan for more money when you don't know if anyone will buy your art? (2:35)

  • Step 1- Figure out where your income has been coming from. (3:38)

  • Step 2- Analyze the numbers and what they can tell you. (6:32)

  • Step 3- Set your next income goal. (7:25)

  • Step 4- Make a plan that will allow you to achieve your new income goal. (8:51)

  • Join the Artist Planning Sessions to get real about the work you can realistically commit to. (9:35)

  • What other artists are saying about the income-accelerating process. (10:57)

Resources

Quotes

  • "Don't be content to break even when running an art business." — Alyson Stanfield

  • "You need money to survive and shouldn't be ashamed to admit it." — Alyson Stanfield

  • "One of the best things you can do to improve your chances of success in any area is to create a plan." — Alyson Stanfield

  • "You make a plan because you're the CEO of your art business and that's what CEOs do." — Alyson Stanfield

  • While you don't have any control over results, you do have control over the actions you take (or don't take) to get the results." — Alyson Stanfield

Episoder(261)

Mutual Respect Between Artists and Galleries with Katherine Hébert (244)

Mutual Respect Between Artists and Galleries with Katherine Hébert (244)

Working with a gallery means putting your art, reputation, and trust in someone else's hands. That relationship can be transformative (or tense) depending on how it's managed on either side. In this e...

16 Okt 202547min

What to Do With 400 Paintings: Artist Legacy and Economic Reality with Alissa Quart  (243)

What to Do With 400 Paintings: Artist Legacy and Economic Reality with Alissa Quart (243)

When Alissa Quart's 90-year-old mother received a terminal diagnosis, she faced a daunting question: what to do with 400 paintings created over three decades. Her solution was unconventional, distribu...

9 Okt 202548min

Community, Kinship, and Career Stability with Malene Barnett (242)

Community, Kinship, and Career Stability with Malene Barnett (242)

host: Alyson Stanfield Artist and activist Malene Barnett joins host Alyson Stanfield to unpack how she balances a multidisciplinary practice while designing work that "holds memory" in space. Malene ...

2 Okt 202548min

Maybe It's Time to Rethink Pinterest with Hayley Price (241)

Maybe It's Time to Rethink Pinterest with Hayley Price (241)

host: Alyson Stanfield Pinterest isn't just for recipes and home décor—it's one of the most underutilized marketing tools for artists. In this episode, host Alyson Stanfield talks with artist coach Ha...

25 Sep 202546min

Entrepreneurial Fatigue, Market Uncertainty, and the Case for Slowing Down with Katie Hunt (240)

Entrepreneurial Fatigue, Market Uncertainty, and the Case for Slowing Down with Katie Hunt (240)

Host Alyson Stanfield talks with Katie Hunt about the findings from her 2025 State of the Product Industry survey. While Katie's audience includes product-based artists and makers, many of the themes—...

18 Sep 202544min

Why Every Artist Needs a Brand Kit (239)

Why Every Artist Needs a Brand Kit (239)

host: Alyson Stanfield Artists thrive on creative expression, but that same impulse can scatter your marketing. Without consistency, collectors are left confused about who you are and what you stand f...

4 Sep 202516min

You Don't Need a Gallery, You Need Conscious Connections (238)

You Don't Need a Gallery, You Need Conscious Connections (238)

host: Alyson Stanfield Waiting to be discovered isn't a strategy. A gallery might help, but it won't solve everything. What you really need to build a thriving art career are conscious connections. Th...

28 Aug 202513min

Remove Barriers to Buying Your Art (237)

Remove Barriers to Buying Your Art (237)

host: Alyson Stanfield When someone is ready to buy your art, the last thing you want to do is make them go on a treasure hunt. Every extra click, unanswered question, or missing price is a ba...

21 Aug 202512min

Populært innen Business og økonomi

lydartikler-fra-aftenposten
stopp-verden
dine-penger-pengeradet
e24-podden
rss-borsmorgen-okonominyhetene
rss-penger-polser-og-politikk
finansredaksjonen
livet-pa-veien-med-jan-erik-larssen
pengepodden-2
utbytte
rss-sunn-okonomi
tid-er-penger-en-podcast-med-peter-warren
pengesnakk
liberal-halvtime
stormkast-med-valebrokk-stordalen
morgenkaffen-med-finansavisen
lederpodden
okonomiamatorene
rss-politisk-preik
rss-markedspuls-2