7MS #307: Writing Security-Focused Radio Commercials

7MS #307: Writing Security-Focused Radio Commercials

Hey, so this week I am without my main machine - thus no jingle or "jungle boogie" intro music. Feels weird. Feels real weird.

Anyway, ya know how I teased last week that 7MS could possibly be coming to a radio station near you? Well I think it's more of a probability than a possibility at this point!

I met with a radio exec a few weeks ago and we talked about:

  • Lots of people still listen to the radio (who knew?)
  • Creating a "security minute" spot that would lead to a commercial about 7MS
  • How to write a good commercial "hook"
  • It's difficult to write a 60-second commercial!
  • Targeted advertising at churches, which is an under-served market when it comes to infosec
  • Writing a new (shortened) 7MS jingle

More on this today on 7MS!

Episoder(715)

7MS #683: What I'm Working on This Week - Part 4

7MS #683: What I'm Working on This Week - Part 4

This week I'm working on a mixed bag of fun security and marketing things: A pentest I'm stuck on My latest lab CTF obsession: Ninja Hacker Academy A cool "about 7MinSec" marketing video that was rec...

12 Jul 202530min

7MS #682: Securing Your Family During and After a Disaster – Part 7

7MS #682: Securing Your Family During and After a Disaster – Part 7

Today's episode is a downer! We talk about things you might want to have buttoned up for when you are eventually not alive anymore: Living will Buried vs. cremated? Funeral plans Funeral PHOTOS? I a...

4 Jul 202530min

7MS #681: Pentesting GOAD – Part 3

7MS #681: Pentesting GOAD – Part 3

Today Joe "The Machine" Skeen and I pwn the third and final realm in the world of GOAD (Game of Active Directory): essos.local! The way we go about it is to do a WinRM connection to our previously-pw...

27 Jun 202518min

7MS #680: Tips for a Better Purple Team Experience

7MS #680: Tips for a Better Purple Team Experience

Today I share some tips on creating a better purple team experience for your customers, including: Setting up communication channels and cadence Giving a heads-up on highs/criticals during testing (n...

20 Jun 202526min

7MS #679: Tales of Pentest Pwnage – Part 73

7MS #679: Tales of Pentest Pwnage – Part 73

In today's tale of pentest pwnage I talk about a cool ADCS ESC3 attack – which I also did live on this week's Tuesday TOOLSday. I also talk about Exegol's licensing plans (and how it might break your...

13 Jun 202530min

7MS #678: How to Succeed in Business Without Really Crying – Part 22

7MS #678: How to Succeed in Business Without Really Crying – Part 22

Today I share some tips on presenting a wide variety of content to a wide variety of audiences, including: Knowing your audience before you touch PowerPoint Understanding your presentation physical h...

6 Jun 202533min

7MS #677: That One Time I Was a Victim of a Supply Chain Attack

7MS #677: That One Time I Was a Victim of a Supply Chain Attack

Hi everybody. Today I take it easy (because my brain is friend from the short week) to tell you about the time I think my HP laptop was compromised at the factory!

30 Mai 202513min

7MS #676: Tales of Pentest Pwnage – Part 72

7MS #676: Tales of Pentest Pwnage – Part 72

Today's fun tale of pentest pwnage discuss an attack path that would, in my opinion, probably be impossible to detect…until it's too late.

27 Mai 202559min

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