Sports in focus at Zenni

Sports in focus at Zenni

Online glasses retailer Zenni recently teamed up with the San Francisco 49ers to promote its eyewear. Sean Pate, Zenni's brand communications officer, discusses why teaming up with the sports industry makes sense for the brand and the other areas where it plays to get its low-priced eyewear in people's minds.

Episoder(379)

How to create loyal Gen Z connections, with Hinge CMO

How to create loyal Gen Z connections, with Hinge CMO

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How CVS Media Exchange connects health-focused shoppers with the right brands

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In Ad Age's Marketer's Brief podcast, CMX's Parbinder Dhariwal shares how CVS connects brands with health-focused shoppers to drive growth.

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2025 marketing trends: AI, experiential and Walton Goggins, with Tim Nudd

2025 marketing trends: AI, experiential and Walton Goggins, with Tim Nudd

Ad Age Creativity Editor Tim Nudd reveals the creativity trends of 2025 so far, including the impact of AI on brand marketing, the resurgence of experiential activations and the secret to an effective...

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LA28 playbook—Olympics marketing strategy, AI and Dungeons & Dragons, with Honda's Ed Beadle

LA28 playbook—Olympics marketing strategy, AI and Dungeons & Dragons, with Honda's Ed Beadle

Ed Beadle, Honda VP of digital services and marketing, reveals how the automaker is getting more efficient with its marketing and how his background as a media strategist and Dungeons & Dragons Dungeo...

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Avocados from Mexico CEO on the history of the brand jingle and focusing on football

Avocados from Mexico CEO on the history of the brand jingle and focusing on football

Alvaro Luque talks tariffs, media mix and his guacamole recipe

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How Cash App finds the right talent for its short films—including a Timothée Chalamet campaign

How Cash App finds the right talent for its short films—including a Timothée Chalamet campaign

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How the free-spirited light beer brand became Gallo's first beer investment

23 Jul 202519min

How drug safety brand Overdrive Defense is marketing itself

How drug safety brand Overdrive Defense is marketing itself

Creative Director Ryan Weaver talks about removing the stigma and increasing accessibility

16 Jul 202522min

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