20Growth: When To Make Your First Growth Hire? How To Structure the Hiring Process for Growth? Five Core Things the Best Growth Hires Do in the First Week? What to Expect New Growth Hires to Achieve in the First 30 and 90 Days with Hila Qu, Growth Advisor
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch18 Jan 2023

20Growth: When To Make Your First Growth Hire? How To Structure the Hiring Process for Growth? Five Core Things the Best Growth Hires Do in the First Week? What to Expect New Growth Hires to Achieve in the First 30 and 90 Days with Hila Qu, Growth Advisor

Hila Qu is one of the leading growth execs of the last decade. Hila helped scale Acorns from 1 million to 5 million users as their VP of growth. Hila then joined GitLab, where she launched their PLG motion (on top of an established sales motion), and built their first-ever growth team. Today Hila is an advisor to amazing companies like Replit and funds like Mucker Capital, Openview and First Round Capital.

In Today's Episode with Hila Qu We Discuss:

1.) From Biology and Explosions to Growth:

  • How Hila made her way into the world of growth with growthhackers.com?
  • What are 1-2 of the biggest takeaways from her time with Acorns and Gitlab?
  • How do B2B growth orgs compare to B2C growth orgs? What is different? What is the same?

2.) WTF is Growth? When? How & Why:

  • How does Hila define growth today? What is it not?
  • When is the right time for early-stage founders to hire their first growth hire?
  • Why does Hila always look for data analysts in this first growth hire?
  • From a data standpoint, what should founders have ready and accessible for their first growth hire to have access to and learn from? Is Google Analytics enough?

3.) Hiring Your First Growth Hire:

  • How should early-stage founders structure the hiring process for the first growth hire?
  • What do the best growth job descriptions include? What do they not include?
  • Once applications are in, how does Hila advise founders screen for the best candidates?
  • How should founders structure the interview process post-screening? What are the must-ask questions? Who is involved in the interview process? What are some red flags?

4.) The Master of Onboarding:

  • What should new growth hires want to achieve in the first week?
  • What should they want to complete in the first month?
  • In the first quarter, what do the best candidates have completed?
  • What can founders do to set their growth hires up for success in the best way at this time?

5.) Growth Models, North Stars, Activation and Onboarding and Key KPIs:

  • What really is a growth model? How do founders and growth teams create one?
  • How does Hila advise founders on how to pick the right North Star Metric to focus on?
  • Why are activation and conversion Hila's two favorite growth metrics?
  • What are growth loops? What are growth funnels? How do they work together?

Episoder(1386)

20 VC 002: How to become a VC with Kris Jones

20 VC 002: How to become a VC with Kris Jones

In this session of The Twenty Minute VC, I'm so excited to have the opportunity to interview Kris Jones. Kris has enjoyed an amazing career in the technology industry, founding PepperJam, an internet marketing agency in 1999 and later selling it to Ebay in April of 2010. More recently, Kris has made his transition into the Venture Capital Industry through the founding of an early stage technology investment fund, KBJ Capital, which includes portfolio companies Highlighter.com, French Girls App, ReferLocal.com, LSEO.com and many more incredible companies. In this session you'll learn: Why Kris decided to make the transition from the Startup ecosystem to the world of Venture Capital. How did it feel for Kris, selling his company to Ebay? What was the most important lesson Kris learnt in the journey from having the idea for PepperJam to being acquired by Ebay? What is the key characteristic a Founder must have? What can an individual do to get employed in the Venture Capital industry. Kris is also a prolific writer here are some of his articles, you can check out! Forbes: 15 Steps to Set Your Company Up for a Successful M&A Mashable: 9 Ways Social Media Marketing Will Change in 2014 Citibank: How to Impress a Potential Investor

13 Jan 201522min

20 VC 001: Guy Kawasaki of Apple, Motorola and AllTop.com

20 VC 001: Guy Kawasaki of Apple, Motorola and AllTop.com

Welcome to the 1st episode of The Twenty Minute VC, on today's show we have Guy Kawasaki, Guy is the Founding Partner of Garage Technology Ventures, a seed & early stage venture capital fund investing in extraordinary entrepreneurs with unique technologies. Previously, he was Chief Evangelist of Apple Inc and an advisor to the Motorala Business Unit of Google. Guy is also the author of many best selling books including the recent best seller, The Art of Social Media: Power Tips for Power Users. In this episode we delve into: Why Guy made the transition into the VC industry? What is the most important aspect for a startup to have? What drives Guy insane about startup founders today? What books Guy gives to aspiring entrepreneurs? What software & apps Guy cannot live without? We then finish on a quick fire round where we discover Guy's thoughts on the future of Amazon, Tesla and whether we really are in the midst of a tech bubble. All of the products mentioned in todays show can be found at www.thetwentyminutevc.com If you love the show, please do leave a review on the iTunes store and don't forget to subscribe!

13 Jan 201519min

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