The Found Podcast with Molly Knuth21 Sep 2021

Episode 56: Starting Small and Evolving with Lindsy Trotter

Welcome listeners, today is a fun one and I cannot wait for you to listen! Lindsy Trotter, owner of Chilled Freezer Meals joins Small-Minded to share her business story, strategies, and all the yumminess she has created! Owning a business wasn't something Lindsy always thought she would do, she had a safe 9-5 job as an educator but after deciding to stay at home with her kids, she started to make freezer meals to fulfill time and the rest is history! Today we go all in with Lindsy, you'll get a listen into Lindsy's driven personality and I know her story and perspective on business are going to leave you with a lot of great takeaways in life and business! Key Takeaways

As an enneagram 3, Lindsy always wanted to check the next box. She got her Bachelor's Degree, Masters' Degree, and was going after the next step when she realized it was something she was doing because it was the next step not because she wanted to.
"You start small and very slowly it grows." Chilled typically preps meals in 30-40 batches. It started with batches of 10 and once they got good at that it grew to 20 and once they got good at 20 it grew even more.
"Turn around and look at the little steps along the way that you've accomplished, don't downplay where you're at." A lot of times we start following people on social media and we see where their business is at now. We don't see where they were at in the beginning.
"Social Media is such a great place to show your customers who you are and what your mission is." Taking social media trainings is one of the first things Lindsy invested in and was essential in her growth.
Lindsy reached out to her county Iowa State Extension and the Small Business Association when developing plans and layout for her kitchen. There are so many intelligent people in our area just waiting to be utilized with their services.
Chilled freezer meals gives back in so many ways between donating meals to using locally sourced beef in her meals.

Shop with Chilled! Want to try Chilled for yourself? Follow Chilled and shop through their website, Instagram, and Facebook! Follow for More Follow Small-Minded on Instagram and Facebook Follow Molly Knuth Media on Instagram and Facebook

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