153 | Coaching with Katie Hunt: How to Set Financial Goals for Your Business

Hey friends! You might know that you need to set financial goals for your business. But maybe you feel like you have absolutely no idea where to start. Maybe you feel overwhelmed even thinking about it? Whatever the case, if that sounds like you then you're in for a treat with today's live coaching session. I caught up with Paper Camp alumni, Jessica Baskin to give her the low-down on setting financial goals for your business.

Jessica got real about the financial mindset challenges she's been facing and together, we broke them down. I offered her a few actionable steps she could take to get her more aligned with her numbers. We talked about how she could get clear on who she's speaking to which would improve her marketing efforts (and in turn get her closer to those financial goals).

This conversation uncovered a few of the best practices for determining what your highest and best use products (or services) for your business. Of course, I also gave Jessica some homework around her financial goals where she'll be taking a look at the good, better and best financial number goals. This is essential because if you know your goals, you know exactly what to aim for.

ON TODAY'S EPISODE:

• How Jessica got into her business and started Joy Lark Studio
• Jessica's main goal that she wants to improve upon on in her business
• The two ways that Katie advises companies to approach their finances when setting financial goals
• Creating good, better and best number goals for yourself so you know what to aim for
• Identifying the revenue streams that are the highest and best use for your business
• Katie's advice for Jessica about getting crystal clear on which audience to speak to first
• Why your outreach strategy may be different depending on your audience
• Making a marketing plan to help you hit your financial goals
• Why you should have a backup plan for slower months of business to continue pushing toward your financial goals

For full show notes and resources, head to bit.ly/PTPEp153

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ABOUT PROOF TO PRODUCT:

Proof to Product is hosted by Katie Hunt. Since 2011, Proof to Product has worked with thousands of product based businesses to help them up level, scale, and build profitable sustainable companies. You can find our show notes and additional resources at ProofToProduct.com. If you like what you heard today, please head over to Apple Podcast to leave a five star review and subscribe. Thanks so much for listening. We'll be back next week with a new episode!