Proof to Product21 Nov 2023

Happy Thanksgiving!

The podcast is taking a break this week so that our team can celebrate Thanksgiving with our families and friends. We will be back next week with an interview with Paper Camp alumni & LABS member Zeba Parkar of Treleaf who is going to share what it was like bringing her laser-cut wood trellises to market — a brand new product in the plant category.

If you're traveling this week, I'd love to keep you company. Be sure to dip back into the archives.

We have over 319 incredible episodes to help you streamline and strengthen your business.

In episode 318, I talk about how you can build your sales engine for the business.

In episode 307, I share two wholesale metrics that you need to be focusing on.

In episode 298, I share why you should never ever accept a $25 wholesale order.

Lastly, I want to remind you that there are millions of small brands competing for attention and your dollars this holiday season. We want to make it as easy as possible for you to shop small this season so we've put together a robust gift guide featuring almost 300 brands from our Proof to Product Community.

You can download this gift guide by going to www.prooftoproduct.com/giftguide

This gift guide truly has something for all your friends and family — plant lovers, readers, foodies, kids & babies, jewelry, apparel, plus a whole self-care section that includes eye pillows, mental health support decks, and more.

Many of the brands provided exclusive discount codes that you can use for your online purchases. When you shop from the Proof to Product gift guide, you know that you're supporting individuals, families and putting money back into local communities.

Happy Thanksgiving week to all our friends in the US who celebrate. I'll chat with you next week!

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Episoder(538)

Quick Hit: What Should I Do When I’m Not Motivated To Finish The Tasks I Need To Finish?

One pattern I've noticed time and time again after working with thousands of product brands across lots of different categories, is that while our products might be different or our tools and platform...

18 Jun 9min

446 | How To Have a Successful First Wholesale Trade Show with Karen Sawyer-Meehan, Pier Six Press

Today's episode is a really practical conversation for anyone that is preparing for wholesale trade shows, especially if you're newer to exhibiting or you're trying to decide whether trade shows are t...

16 Jun 37min

Quick Hit: Is Selling Wholesale Only For Large, Established Businesses?

I know you have a lot on your plate right now. You've got products to make, orders to ship, and about a hundred decisions that you're making every day.I do not take it lightly that you are spending ti...

11 Jun 4min

445 | What Indie Retailers Want in Their Stores Right Now with Kimberley Yurkiewicz, Measure Twice

Today I'm joined by my friend Kimberley Yurkiewicz, owner of Measure Twice, an independent gift shop in Brooklyn, New York. Kimberley has worn a lot of hats in the consumer gift industry. Over the yea...

9 Jun 40min

Quick Hit: How Can I Gain a More Holistic Understanding of What My DTC & Wholesale Customers Want?

Over the years, we've had hundreds of conversations on this podcast about what it means to build a sustainable, profitable product brand. And some of those conversations are just too juicy. They're to...

4 Jun 9min

444 | Don't Call It Art with Austin Kleon

Today I am joined by best selling author Austin Kleon, the author of Steal like an Artist, Show Your Work, Keep Going, and his newest book, Don't Call It Art. This conversation feels timely because I'...

2 Jun 32min

Quick Hit: How Do I Differentiate My Products from Everyone Else?

28 Mai 7min

4 Ways To Increase Your Product Profit Margins with Katie Hunt [Replay]

Hey, friend. I'm pulling an amazing episode from the archives with over 440 episodes here on the Proof to Product podcast.There is a gold mine of information for you to help you grow your business, an...

26 Mai 6min