373: French Dairy Farm Wants to Increase Revenue Case

373: French Dairy Farm Wants to Increase Revenue Case

We hope you will enjoy the "Consulting case interview (McKinsey, BCG, Bain) example: French Dairy Farm Wants to Increase Revenue" episode. This is an excerpt from TCO IV with Sizan, episode 33.

This is a market share case. If we gave Sizan a case about a factory she would find it easier to increase production. But it is not as easy when it comes to dealing with animals. This is a case with production element.

The part we expect candidates to see is that this is a case about stealing market share. To steal market share there are 4 things you can do.

How do you steal market share?

1. Price

2. Place

3. Promotion

4. Product.

The 4 Ps of marketing.

You need to think about the case. Ask yourself what are we trying to do. We got a dairy company. We want to sell more. What does it mean to sell more?

We basically want to increase our market share. How do we take market share?

Every single case can be reduced to either increasing revenue or cutting costs. If you trying to sell more milk, you are trying to increase revenue. This is a revenue case where we specifically want to focus on volume.

Milk is a commodity. Even organic milk is a commodity.

Remember you need to follow the right process during a consulting case interview when you are preparing and going through interviews with companies like McKinsey, BCG, Bain, Deloitte etc. In fact, learning and mastering this process will also greatly help you when you start working as a management consultant, and even once you exit consulting.

You can't just rely on your knowledge and experience. Your experience and knowledge can get outdated, but if you follow the right process you are giving yourself the best chance to be a strong problem solver.

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Episoder(818)

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230: McKinsey Paris: First Coaching of Sasha

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229: Why Internal Strategy Units Rarely Create Consultants

229: Why Internal Strategy Units Rarely Create Consultants

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228: How Great Consulting Firms Die

228: How Great Consulting Firms Die

This podcast is linked to the article about recent recruiting problems at BCG. We elevate the problem here and discuss the basic elements which lead to the decline of great firms or why smaller firms never become great.

22 Nov 201426min

227: Lessons from returning to Turkey from the USA

227: Lessons from returning to Turkey from the USA

This podcast accompanies the recent article about a Turkish client who was trying to complete her MBA and move back to Turkey BCG or McKinsey after about 15 years outside the country. The podcast was done 18 months after the article was written so we will discuss her experiences since the time we provided the initial advice in the article. In many ways, what worked to this client's benefit was her genuine sincerity when asking for helping, excellent personality and high intellect. A rare combination.

16 Nov 201421min

226: Poor Networking and Mentor-Mentee Etiquette

226: Poor Networking and Mentor-Mentee Etiquette

This podcast is linked to the recent quarterly article about the speech Marvin Bower made way back in 1964. Rather than focusing on the many useful elements of the speech, we will focus on the unifying theme of finding outstanding people, inspiring them and requiring the highest levels of conduct from them.

10 Nov 201430min

225: How Michael Would Use The Consulting Offer

225: How Michael Would Use The Consulting Offer

This is not a complex podcast. It is more a reminder. I talk through the very simple steps I would use when learning from The Consulting Offer: Read all the pages about the show Read all the session descriptions Read them again Develop my study plan Complete quizzes 0 to 9 Stick to my plan Go through sessions 1 to 23 in that order for Felix and some sessions from Sanjeev. You can also do all the cases from Samantha and Rafik. In general, go through the drop down menu of The Consulting Offer and pay attention to this page.

4 Nov 20149min

224: Picking a Mentor Who is Not the Best At their Field

224: Picking a Mentor Who is Not the Best At their Field

This podcast is based on an off-the-record conversation I had with Felix when we were not recording The Consulting Offer. Sometimes after the 90 minute sessions we would engage in small-talk and useful things were discussed but never captured.

29 Okt 201414min

223: Picking a Mentor Who is Not the Best At their Field

223: Picking a Mentor Who is Not the Best At their Field

This podcast is based on an off-the-record conversation I had with Felix when we were not recording The Consulting Offer. Sometimes after the 90 minute sessions we would engage in small-talk and useful things were discussed but never captured.

23 Okt 201424min

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