EEC 066- Public Relations Does Not Have to Be Difficult

EEC 066- Public Relations Does Not Have to Be Difficult

EEC 066-Public Relations Does Not Have to Be Difficult

Questions:

  1. How would you define PR?
  2. What should someone do "Today" to get prepared with their PR?
  3. What is SoulFul PR?
  4. What training do you have available to help someone get started in PR?

A: PR is really just about telling stories.

-But where most people go wrong is this: they pitch stories they want to tell rather than stories people want to hear.

-And here's another thing: the stories people want to hear are often the ones you least want to tell. Which can mean making yourself vulnerable: to other peoples' opinions and possibly even their criticism.

B: Three things you should do TODAY to get prepared.

1.Create a media calendar ('on diary')

2.Set up news alerts ('off diary')

3.Get some training

C: She believes every business owner can and should do their own PR

She explains it through her SoulFul PR and in her newly released book, "Your Press Release is Breaking my Heart"

The three principles that underpin Soulful PR (and everything I do in my work) are:

  1. Service
  2. Sincerity
  3. Simplicity

TRAINING: Invest in Yourself

  1. In person
  2. On Line
  3. Tailored For You

Check out Janet Murray

Episoder(431)

EEC 348: Fearless Publishing, Explore Chapters' Revolutionary Approach for First-Time Authors, with Dan Curran

EEC 348: Fearless Publishing, Explore Chapters' Revolutionary Approach for First-Time Authors, with Dan Curran

Dan Curran is a noted entrepreneur and a preeminent authority in publishing and personal branding. As the co-founder of Chapters, Dan has spearheaded the creation of an innovative platform that radica...

17 Sep 202420min

EEC 347: The Power of Differentiation, with Barry LaBov

EEC 347: The Power of Differentiation, with Barry LaBov

Barry LaBov is a two-time Ernst & Young Entrepreneur of the Year, a nationally recognized, respected author, podcast guest, and brand strategist. What inspired you to focus on brand differentiation? ...

10 Sep 202424min

EEC 346: Bitcoin - Better Than Dollars, with Cole Goodwin

EEC 346: Bitcoin - Better Than Dollars, with Cole Goodwin

Cole is a multifaceted powerhouse, seamlessly blending his talents as a solo rap/hip-hop performer, public speaker, financial strategist/coach, cryptocurrency expert, and Forex A.I. algorithmic trader...

3 Sep 202423min

EEC 345: Sex Up Your Brand, with Sharon Zehavi

EEC 345: Sex Up Your Brand, with Sharon Zehavi

Sharon Zehavi is the dynamic force behind "Sex Up Your Brand" – a groundbreaking approach that infuses attitude with organic strategies to elevate your exposure and outreach. With over 15 years of glo...

27 Aug 202415min

EEC 344: Unlocking Leadership Potential - The Power of Asking, with Gary B. Cohen

EEC 344: Unlocking Leadership Potential - The Power of Asking, with Gary B. Cohen

Over Gary's career, he's embarked on several entrepreneurial ventures, each offering unique lessons in leadership and business strategy. His first major entrepreneurial success was with ACI Telecentri...

20 Aug 202430min

EEC 343: Show Up to Level Up, with Heidi Schalk

EEC 343: Show Up to Level Up, with Heidi Schalk

Heidi Schalk works with female entrepreneurs and gives them the tools and strategies to confidently build successful, online businesses, on their own terms, so they can create their dream life for them...

13 Aug 202424min

EEC 342: Scale Your Coaching Business with Integrity, Alignment and Flow, with Jason Moss

EEC 342: Scale Your Coaching Business with Integrity, Alignment and Flow, with Jason Moss

Jason Moss is a multi-six-figure business coach, leading a community of 20,000+ coaches around the world. His unique approach to business growth integrates the head and the heart. How does a coach sh...

6 Aug 202424min

EEC 341: Effective Writing: Crucial Instrument for Global Leaders, with Pam Hurley

EEC 341: Effective Writing: Crucial Instrument for Global Leaders, with Pam Hurley

Pam Hurley, PhD, leads Hurley Write Inc., a certified women-owned small business renowned for its tailored professional writing training. Can you share a specific example of how improving writing ski...

30 Jul 202415min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
rss-penger-polser-og-politikk
e24-podden
rss-borsmorgen-okonominyhetene
pengepodden-2
livet-pa-veien-med-jan-erik-larssen
pengesnakk
finansredaksjonen
tid-er-penger-en-podcast-med-peter-warren
stormkast-med-valebrokk-stordalen
morgenkaffen-med-finansavisen
utbytte
lederpodden
rss-sunn-okonomi
liberal-halvtime
rss-markedspuls-2
rss-pa-konto
hr-podden-2