119: How Small Things Make a Big Difference

119: How Small Things Make a Big Difference

There are three important things to leverage to make your law business easier to manage: (1) The Tetris Business Model; (2) the power of short phrases, single words and even single letters; and (3) the importance of focusing on curiosity over opinions. Let's talk about how these things relate to each other and to your business as a whole.

General Resources

Thanks to Our Sponsor

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Plans start at just $140 a month for calls or chats. And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a free trial now (and learn more) at www.smith.ai;. As they say, "don't let another day go by without trying Smith.ai."

EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at emeraldcitypro.com

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Episoder(333)

333: Why AI feels more like email than the web

333: Why AI feels more like email than the web

In this episode, Ernie Svenson talks with Greg Siskind, who has practiced immigration law for 35 years and wrote a book about marketing on the internet back in 1996, when that was a peculiar thing for...

29 Sep 46min

332: The role your firm needs but can't name

332: The role your firm needs but can't name

A few weeks ago, one of Sarah Persich's clients dropped an AI agent into their Slack workspace. Sarah gave it the criteria her client's intake team is supposed to follow on calls — build rapport, hand...

15 Sep 37min

331: When AI Starts to Look Like Judgment (with Carolyn Elefant)

331: When AI Starts to Look Like Judgment (with Carolyn Elefant)

Carolyn Elefant has been practicing law for thirty-five years and writing about solo practice for almost as long. In this episode she and Ernie get into how AI is changing litigation — not in theory, ...

1 Sep 38min

330: Why Claude Gets Dumber—and How Lawyers Can Use AI Better

330: Why Claude Gets Dumber—and How Lawyers Can Use AI Better

In this episode, Ernie Svenson talks with Docket Drafter co-founder Tommy Eberle about what lawyers need to understand to use AI tools like Claude more effectively. They unpack why Word documents cons...

18 Aug 42min

329: Introduction to Claude and Its Potential

329: Introduction to Claude and Its Potential

Most lawyers using Claude are only scratching the surface of what it can do. In this episode, Ernie Svenson talks with former litigator and software founder Nick Chapleau about using Claude as more th...

21 Jul 38min

328: The Golf Lesson That Changed How I Teach AI

328: The Golf Lesson That Changed How I Teach AI

Most AI training for lawyers is shiny-object stuff — nine prompts, the "ultimate playbook" — and that's exactly why none of it sticks. My old golf instructor figured this out decades ago, and he taugh...

23 Jun 10min

327: How a Seasoned Litigator Became an AI Power User

327: How a Seasoned Litigator Became an AI Power User

*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20s...

26 Mai 38min

326: Perplexity for Lawyers: AI Research With Sources

326: Perplexity for Lawyers: AI Research With Sources

In this episode, we cover Perplexity—what it is, how it works, and why it deserves attention from solo and small firm lawyers. Ernie explains how Perplexity differs from traditional Google research by...

12 Mai 8min

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