What the heck is a Digital Strategy?

What the heck is a Digital Strategy?

Talking with Anthony Onesto of the Konrad Group about "Digital Strategy". It means different things to different people and we make an attempt to define the basics. This is a big topic -- covering everything from websites, email, SEO/SCM to Facebook, Instagram and Snapchat. This is part one of several episodes that we will dedicate to this broad-ranging topic -- comparing digital strategy to an orchestra. Plus the usual side trips into pop culture including the Michael Fassbender's Steve Jobs movie and Benjamin and Rosamund Zander's "The Art of Possibility".

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Episoder(321)

Will AI Kill Consulting? (w/ IGS CEO Matt Umscheid)

Will AI Kill Consulting? (w/ IGS CEO Matt Umscheid)

AI is reshaping the consulting industry faster than the internet or remote work ever did. Some say the industry's days are numbered. So why are Anthropic and OpenAI building PE-backed consulting firms...

24 Jun 58min

How Private Equity Is Rethinking AI & Tech Due Diligence (According to Code & Co.)

How Private Equity Is Rethinking AI & Tech Due Diligence (According to Code & Co.)

Artificial intelligence is changing the rules of software investing, forcing private equity firms to adapt quickly and carefully. In this episode, we're joined by the team from Code & Co., one of the ...

17 Jun 1h 23min

What's Working NOW At Private Equity Owned Companies

What's Working NOW At Private Equity Owned Companies

It's hard to execute today. Growth has slowed, and costs are up. If you own, advise, or operate a PE-backed company, this episode offers a behind the scenes look at some plays you can run to execute y...

10 Jun 24min

Inside Private Equity's AI-led Transformation (w/ Kyle Roemer of Accordion)

Inside Private Equity's AI-led Transformation (w/ Kyle Roemer of Accordion)

Everyone says they are one-shotting workflows with AI. We brought on the guy who can tell us what's actually happening in middle-market private equity companies. Kyle Roemer, Head of Data & AI at Acco...

3 Jun 1h 17min

How We Broke Into Private Equity

How We Broke Into Private Equity

How do you make the leap from the college quad to private equity? Associates Liz Xu and Niko Ivanisevic share their unexpected journey to the offices of ParkerGale. They get honest about imposter synd...

27 Mai 40min

The Secret Formula to Drive Your Company's Growth

The Secret Formula to Drive Your Company's Growth

Most B2B software companies have more growth left in what they already sell. This framework shows exactly where to find it — and where to stop looking. Jim Milbery and Paul Stansik walk through the An...

20 Mai 58min

The Right Way to Hire Salespeople

The Right Way to Hire Salespeople

Most B2B sales reps are professionally trained to make you like them in 30 minutes. But when you're recruiting salespeople, likability doesn't guarantee success. Make the wrong hire and you can lose t...

13 Mai 1h

How Operating Partners Create Value in Private Equity

How Operating Partners Create Value in Private Equity

Most private equity firms claim to use a leather-bound "value creation" bible nobody's allowed to touch. The truth? It's more of a Cheesecake Factory menu. In this episode, Paul and Jim break down wha...

6 Mai 46min

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