#35: Should You Rebrand Your Photography Business?

#35: Should You Rebrand Your Photography Business?

Thinking about a rebrand for your photography business? If a new logo or changing your business name has been on your mind friend, I've got you.

On this episode, I'm letting you listen in on a recent coaching session with one of my super successful Peak Performance coaching students, Jenn Kerfeld. Jenn was questioning whether now was a good time for a rebrand.

You'll hear the questions I ask her to help her decide if rebranding a successful studio is the right move. Here's your chance to see what an unscripted, unedited coaching session is like with me. Ready to rebrand? Hit play.

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Episoder(328)

#328: How Photographers Are Making Six Figures With Cheap Gear

#328: How Photographers Are Making Six Figures With Cheap Gear

Do you ever catch yourself thinking, "If I just had better gear, then I could finally charge what I'm worth?" It's one of the biggest lies photographers believe, and it's keeping too many talented art...

11 Aug 10min

#327: Laid Off, Then $9,500 Richer From a Single Client

#327: Laid Off, Then $9,500 Richer From a Single Client

What if getting laid off wasn't the end of your story, but the beginning of building a business no one could take away? If you've ever wondered whether you're truly "good enough" to charge premium pri...

4 Aug 21min

#326:  AI Will Kill Most DIgital Photographers, Here's Who Survives

#326: AI Will Kill Most DIgital Photographers, Here's Who Survives

What if AI isn't the biggest threat to your photography business? What if the real risk is building a business around something clients can replace? As AI reshapes the industry, this episode will chal...

28 Jul 11min

#325:  If I Started A Photography Business in 2026, I'd Do This

#325: If I Started A Photography Business in 2026, I'd Do This

You don't need more gear, more followers, or another random marketing hack. What you need is a business built on the right foundation. If you're just getting started, or wondering why photography stil...

21 Jul 15min

#324: How Faith Doggett Rebuilt Her Photography Business After Losing Everything From burnout and undercharging to building a profitable photography business with confidence

#324: How Faith Doggett Rebuilt Her Photography Business After Losing Everything From burnout and undercharging to building a profitable photography business with confidence

You know you're talented. But if you've spent years undercharging, second guessing yourself, or letting life convince you your dreams have to wait, you're not alone. Sometimes the hardest part isn't l...

14 Jul 20min

#323: 8 Things Boutique Photographers Do That Amateurs Don't

#323: 8 Things Boutique Photographers Do That Amateurs Don't

Ever feel like you're working harder than ever, yet still being mistaken for "just another photographer"? The difference between an amateur and a boutique photographer isn't talent, gear, or experienc...

7 Jul 9min

#322: The 1-Page Photography Business Plan that Actually Makes Money

#322: The 1-Page Photography Business Plan that Actually Makes Money

Ever feel like you're working harder than ever in your photography business, yet still wondering why the numbers don't add up? If business planning feels overwhelming, this episode might completely ch...

30 Jun 10min

#321: From spending 16 years getting 8X10 orders, listen to how Ginger got a $3,050 sale

#321: From spending 16 years getting 8X10 orders, listen to how Ginger got a $3,050 sale

Ever feel like you've worked hard for years, yet still can't figure out why some clients say yes and others disappear? That tension between knowing your craft and building a profitable business can be...

23 Jun 39min

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