Turning an Audience into Revenue with Koka Sexton

Turning an Audience into Revenue with Koka Sexton

My Guest today is an elite salesperson turned marketing visionary. He believes that real success comes from adding value in excess of whatever you ask for in return. That operating principle has led to some amazing projects over the years with extraordinary companies like Linkedin, Hootsuite and Slack.

With ten+ years of sales experience and a passion for social media, he has become a leading authority on social selling, a topic that he promotes through global speaking engagements and customer trainings.

His expertise extends beyond his knowledge of social networks like LinkedIn, Twitter and Social applications, into his skill at employing them to drive lead generation, create new opportunities, and engage customers.

Early in his career he learned how to leverage social media into an inbound engine for companies to drive revenue. Over the past 20 years this has manifested into a global audience of professionals that have learned not just the 'why' but the 'how' of using content and social media for businesses.

Episoder(532)

How to Ask Probing Sales Questions to Close More Sales

How to Ask Probing Sales Questions to Close More Sales

Pain is the most powerful emotion salespeople can use to create urgency in a sale. When you know how to get prospects to expand on their emotions and relive the pain of their experience, your prosp...

13 Jun 20226min

How to Create the Right Culture for Your Sales Teams

How to Create the Right Culture for Your Sales Teams

Awesome sales teams don't just happen. If you're looking forward to growth and excellence to take place, you need to create the right culture. But how do you do it? Many companies struggle with buil...

9 Jun 202223min

How to Effectively Deal With Buyer Resistance and Get Them to Say YES!

How to Effectively Deal With Buyer Resistance and Get Them to Say YES!

How can you effectively deal with buyer resistance in your sales conversations? This is a main concern so many salespeople I know and have trained share when they first get into the training. If yo...

7 Jun 202235min

What Questions To Ask That Uncovers The Decision-Makers?

What Questions To Ask That Uncovers The Decision-Makers?

Why would you want to keep on wasting precious time talking to people who aren't even part of the decision-making process? It doesn't make sense right? But unfortunately, a lot of salespeople do th...

6 Jun 20224min

The Power of Storytelling

The Power of Storytelling

The old way of selling teaches that you need to push the facts and figures to your prospects in order to get the sale. But sadly though this no longer works with today's generation of buyers. In or...

2 Jun 202230min

How to Get Better Sales Conversions Minus the Pressure and Stress of Selling

How to Get Better Sales Conversions Minus the Pressure and Stress of Selling

No salesperson wants low closing rates. Everyone wants to get better sales conversions. It's impossible, however, to achieve this if you're still using old-school sales techniques that constantly t...

31 Mai 202230min

What Questions To Ask Prospects During The Sales Discovery Process?

What Questions To Ask Prospects During The Sales Discovery Process?

There are golden opportunities in your sales conversations that will allow prospects to engage with you rather than just shut you down. However, there are so many salespeople who miss out on these ...

30 Mai 20224min

How to Win at Exponential Growth

How to Win at Exponential Growth

Everyone wants exponential growth, whether you're an entrepreneur or a sales professional, we all desire it. But where does exponential growth happen first? That's what my guest, Aaron Bare, #1 ...

26 Mai 202240min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
e24-podden
rss-borsmorgen-okonominyhetene
rss-penger-polser-og-politikk
finansredaksjonen
livet-pa-veien-med-jan-erik-larssen
pengepodden-2
utbytte
rss-sunn-okonomi
tid-er-penger-en-podcast-med-peter-warren
morgenkaffen-med-finansavisen
pengesnakk
lederpodden
stormkast-med-valebrokk-stordalen
liberal-halvtime
lederskap-nhhs-podkast-om-ledelse
rss-politisk-preik
rss-markedspuls-2