Two Ex-MECCA Insiders Dropped a Beauty Brand, It Sold Out in 72 Hours!
You Beauty13 Okt

Two Ex-MECCA Insiders Dropped a Beauty Brand, It Sold Out in 72 Hours!

Picture this: You're at the top of your game at Australia's biggest beauty retailer, then you quit to bet everything on bodycare. Not once, but twice. Sounds like a risky move, right?

When two former beauty executives leave their dream jobs to launch a bodycare brand, the industry pays attention. When that first brand sells out in 72 hours, people take notice. But when they follow it up by launching a second brand that flies off supermarket shelves nationwide? That's when you know you're dealing with serial entrepreneurs who've cracked the code.

Camille and Georgie, the founders behind Bronte and SOMA, share their journey from corporate beauty to launching two successful Australian brands. They reveal what it takes to succeed in the competitive beauty market, the personal story behind the Bronte name (featuring Camille's 99-year-old Italian grandmother), and their honest takes on cult products versus overhyped launches.

PRODUCTS MENTIONED:

Bronte Fragrance-Free Body Cleanser $17

Bronte Sea Salt Body Cleanser $17

Bronte Santal Body Lotion $18

SOMA Body Wash $18

Cosmetics 27 Baume 27 Advanced Formula $213 - $281

Diptyque Fragrances & Candles

Maison Francis Kurkdjian Baccarat Rouge 540 Eau de Parfum $300 - $911

Glow Recipe Dew Drops $62

The Ordinary

La Roche-Posay Australia

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    CREDITS:

    Hosts: Kelly McCarren

    Guest: Camille Peressini & Georgie Gilbert

    Producer: Sophie Campbell

    Audio Producer: Tegan Sadler

    Hydralyte is Australia’s #1 Oral Rehydration Solution*
    *No. 1 claim based on IQVIA SCAN Mat to 26th July 2025.

    Just so you know — some of the links in these notes are affiliate links, which means we might earn a small commission if you buy through them. It doesn’t cost you anything extra, and it helps support the show. Happy shopping!

    Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.

    Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe

    See omnystudio.com/listener for privacy information.

    Episoder(1455)

    The Do's And Dont's Of At Home Teeth Whitening

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    21 Feb 202225min

    What Serums Mix With My Chemical Exfoliant?

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    20 Feb 202216min

    'Dewy Skin In A Bottle’ The Under $40 Serum That Will Make You Glow

    'Dewy Skin In A Bottle’ The Under $40 Serum That Will Make You Glow

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    17 Feb 202219min

    Why People In Their 20s Are Getting Botox

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    16 Feb 202212min

    Dot Contouring: What It Is & How To Do It

    Dot Contouring: What It Is & How To Do It

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    15 Feb 202216min

    How Touching Your Feet Can Help Relieve Stress

    How Touching Your Feet Can Help Relieve Stress

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    14 Feb 202220min

    The Verdict On If You Need To Switch Up Your Shampoo

    The Verdict On If You Need To Switch Up Your Shampoo

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    13 Feb 202212min

    The Primer That Makes Your Pores Disappear

    The Primer That Makes Your Pores Disappear

    Ever just wanted your pores to magically disappear? Well, Leigh's savey today might be your new holy grail... Plus, Shazzy shares the quick-dry nail polish that really does dry in seconds and her recent experience with prescription skincare. And we talk about the two brands Leigh and Shazzy have both shopped for this week! THE END BITS All the wonderful products mentioned in today's episode can be found below! SPENDY Leigh: Eleven Australia Repair My Hair Nourishing Shampoo and Conditioner, $27.95 Shazzy: The Secret Eye Serum $200 SAVEY: Leigh: Benefit Cosmetics The Pore-fessional Lite Primer, $22 Shazzy: Rimmel London 60 Seconds Super Shine Nail Polish In Ethereal and Rose Libertine, $5.99 SHOP MY STASH Leigh: Ecoya Guava and Lychee Sorbet Hand and Body Wash, $24.95 Shazzy: Benefit Cosmetics 24 Hour Brow Setter Invisible Brow Gel, $45 EMPTY Shazzy: Eleven Australia Miracle Hair Mask, $27.95 CREDITS Host: Shazzy Hunt & Leigh Campbell Producer: Mikayla Floriano Audio Producer: Leah Porges GET IN TOUCH: Got a beauty question you want answered? Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386. Join our You Beauty Facebook Group here. Want this and other podcasts delivered straight to your inbox? Subscribe to our podcast newsletter. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures. Just by reading or listening to our content, you’re helping to fund girls in schools in some of the most disadvantaged countries in the world - through our partnership with Room to Read. We’re currently funding 300 girls in school every day and our aim is to get to 1,000. Find out more about Mamamia at mamamia.com.au Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

    10 Feb 202219min

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