Inside the world of beauty packaging

Inside the world of beauty packaging

This week’s episode of the Glossy Beauty Podcast introduces a three-week series dedicated to beauty packaging. Despite daily interacting with beauty products — including face wash, body wash, lipstick or shampoo — consumers rarely spend time thinking about the countless decisions that go into a brand’s packaging. From sustainability (Are refills offered? Is the plastic PCR?) to color (think: the pull of millennial pink) to font, every packaging element is carefully considered. As our first guest in the series, FIT Professor Sebba Alqetrani, said, “The first thing the consumer sees, touches and interacts with is the package. [It] is your first opportunity to have a first impression.” Over the next two weeks, we will explore just why packaging is so important and what factors can make it impactful, whether it has to do with a product’s efficacy, branding or deeper emotional resonance. But first, a look at some of this week’s headlines including the launch of Ulta Beauty’s UB Marketplace, a curated third-party marketplace that will allow the mega beauty retailer to integrate many new brands into its existing e-commerce site; Sephora’s growth, bolstered in part by Rhode’s buzzy launch, according to LVMH’s recent earnings; and The Body Shop’s return to U.S. sales , launching online through a direct-to-consumer site and Amazon.

Episoder(380)

MCoBeauty CMO Meridith Rojas: 'Dupes democratize beauty'

MCoBeauty CMO Meridith Rojas: 'Dupes democratize beauty'

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Parlux president Lori Singer on launching Billie Eilish’s 4th fragrance: ‘Her fans are anxiously waiting’

Parlux president Lori Singer on launching Billie Eilish’s 4th fragrance: ‘Her fans are anxiously waiting’

Longtime beauty executive Lori Singer has been instrumental in some of the biggest fragrance license deals of the past 20 years. Singer spent more than a decade at Coty, where she worked on bestsellin...

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Founder Jordan Samuel on launching less products

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Jordan Samuel, a former ballet dancer, launched his eponymous skin care brand in 2013, with just two products: The After Show Treatment Cleanser and the Hydrate Facial Serum. He has grown, since then...

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Amanda Kloots on Proper, her new brand of supplements in partnership with The Center

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To her 769,000 Instagram followers, fitness entrepreneur-turned-brand founder Amanda Kloots feels like a friend who just happens to sometimes star in movies or host TV shows — she wrapped her gig on C...

30 Jan 202545min

Remedy Place’s Dr. Jonathan Leary: 'Social self-care' is the future of wellness

Remedy Place’s Dr. Jonathan Leary: 'Social self-care' is the future of wellness

Dr. Jonathan Leary is on a mission to change how and where consumers socialize.  “We're the world's first social wellness club. What I mean by that is we're not a gym, we're not a spa, we don't do bea...

23 Jan 202548min

Dr. David Shafer on GLP-1s, NAD and metabolic optimization

Dr. David Shafer on GLP-1s, NAD and metabolic optimization

Dr. David Shafer has been a practicing plastic surgeon for 15 years, but since 2020, the Shafer Clinic, where he practices, has also operated Advitam, a metabolic aesthetics clinic. Through Dr. Shafer...

16 Jan 202535min

Your Reformer’s Emma Stallworthy on scaling subscription pilates in the US

Your Reformer’s Emma Stallworthy on scaling subscription pilates in the US

Despite being around for nearly 100 years, pilates has never been so popular.  As previously reported by Glossy, search volume for “pilates” was at an all-time high in January 2004, with small yearly ...

9 Jan 202545min

The Glossy Beauty Podcast's 2025 industry predictions

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For this week's special episode, Glossy Beauty Podcast co-hosts Sara Spruch-Feiner and Lexy Lebsack brought on colleague Emily Jensen to discuss six topics — all 2024 trends they expect will continue ...

2 Jan 20251h 9min

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