Loyalty Live Session | Richard Jones, CMO, Cheetah Digital
Send us a text Loyalty360 Loyalty Live Interview: Richard Jones, CMO of Cheetah Digital to discuss his views on the current customer loyalty landscape and loyalty programs. Cheetah Digital is a cross-channel customer engagement solution provider for the modern marketer. The Cheetah Digital Customer Engagement Suite enables marketers to create personalized experiences, cross-channel messaging, and loyalty strategies, underpinned by an engagement data platform that can scale to meet the changi...
14 Jul 202036min
Bill Tine, VP of Marketing, King Arthur Flour
Send us a text Over the last few months, have you found yourself asking "what is a Sourdough starter," "why did my cookies crumble," or "what can I bake with these ingredients in my pantry"? Well, good news – you are not alone. As quarantine regulations hit the United States, King Arthur Flour noticed business was far from its usual pre-Easter pace. In the span on a few short days as shoppers hit grocery stores and stocked up on essentials, suddenly shelves were without flour. The team ...
10 Jul 202023min
Kyle Ferguson, CEO, Confirmit
Send us a textAs a well-known solution provider for customer/employee experience and market research, Confirmit continually works to be a true and trusted partner for its clients. Many brands are hyper-focused on customer experience, immediacy, connecting with customers in the moment, which has only become more prevalent due to COVID-19. Confirmit helps clients keep up with rapidly changing expectations by powering VoC programs that facilitate valuable two-way dialogues. Furthermore, as many ...
9 Jul 202024min
Loyalty Live Session | Lonnie Mayne, Founder and CEO, Red Shoes Living
Send us a text Loyalty360 is hosting speakers weekly in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, and opportunities for marketers. This week, we had the pleasure of speaking with Lonnie Mayne, Founder and CEO of Red Shoes Living. During this session, Mark Johnson of Loyalty360 and Lonnie discuss customer loyalty/CX trends, the changing industry landscape, and what's next for customer loyalty. For those interested in watching t...
7 Jul 202026min
Rupa Rajopadhye, VP of Marketing Services, Iris
Send us a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel, and brand loyalty about the technology that impacts brands' ability to drive unique experiences and engagement. In this Loyalty360 Thought Leadership video, we sit down with Rupa Rajopadhye, VP of Marketing Services, Iris. Iris offers strategic consulting that leverages the company's disciplines in advanced marketing analytics, marketing technology enablement, customer journey manag...
17 Jun 202020min
Carlos Dunlap-Beard, VP of Loyalty Solutions, Clarus Commerce
Send us a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel, and brand loyalty about the technology that impacts brands' ability to drive unique experiences and engagement. In this Loyalty360 Thought Leadership video, we sit down with Carlos Dunlap-Beard, VP of Loyalty Solutions, Clarus Commerce. With over almost 20 years of experience in paid loyalty and over 50 programs built and managed, Clarus Commerce is a trusted partner in the premium ...
17 Jun 202020min
Melissa West, Director of Product Solutions, PDI
Send us a text In the Loyalty360 Thought Leadership series, we talk to the leaders in customer, channel and brand loyalty about the technology that impacts brands' ability to drive unique experiences and engagement. In this Loyalty360 Thought Leadership video, we sit down with Melissa West, Director of Product Solutions from PDI. PDI helps convenience retailers and petroleum wholesalers thrive through digital transformation and enterprise software that enables them to grow topline rev...
16 Jun 202017min
Alicia Mowder, Head of US Marketing at Circle K
Send us a text When it comes to best-in-class customer loyalty and experience, some famous brands and industries come to mind immediately. A favorite retailer, restaurant, airline, hotel chain – the list goes on. But, convenience stores? Often customers do not think twice about the gas station or convenience store they visit for a quick pit stop. After all, there is a reason for the name – it comes down to convenience. The store was close, it was on a specific side of the road, or gas was a f...
15 Jun 202025min
