Girl Gang Craft The Podcast22 Feb 2024

Retail Success

Published author and retail expert Tina Wells has been a lifelong strategist and entrepreneur since she founded her first of many companies at 15 years old. Today, Tina is a renowned published author of 20 books, founder of a multimedia content venture, and retail designer and brand expert having several original collections launch in Target stores Nationwide.

On today's episode, Phoebe and Tina talk about the impactful steps you need to take in order to get your products in front of buyers, how to develop your brand story, and making time for your own work life harmony.

Key Takeaways:

✿ Being in the know of the Retail Timeline; producing product from design, development, placing orders, to the in-store delivery where your product makes it onto shelves.

✿ Understanding your sales: Doing Market Research and taking data from your sales to predict retail trends to know which products to reproduce in new colors and variations of the original.

✿ Getting in front of buyers by going to trade shows to present your products to potential retailers.

✿ "The biggest part of your job as the founder is to really tell the story of your brand and why your brand needs to be in a particular retailer."

For Tina's book The Elevation Approach and more Retail Insights, visit Tinawells.com and follow Tina on Instagram at @tinawells

After this inspiring convo, you're def ready to expand your revenue thru retailers – Apply now to get on Faire

2024 Event Apps are Now Open! Apply here: https://www.girlgangcraft.com/apply

Be featured on the Mother's Day Gift Guide: http://girlgangcraft.com/apply-mothers-day-gift-guide

Follow Phoebe and GGC on Instagram @PhoebeSherman and @GirlGangCraft and on TikTok @Phoebe.Sherman

Like, subscribe, and watch our convos on YouTube

For episode shownotes and transcript, please visit our webiste

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(99)

Legally Legit: How to Protect Your Brand as a Small Business Owner with Paige Griffith

Paige is the founder of The Legal Paige, a virtual legal educational platform working with small businesses. She is a certified Juris Doctor and holds a double B.A. in Economics and Political Science....

12 Des 202447min

Redefining Retail One Pop-Up At A Time with Allison Yee

Allison Yee, Founder and CEO of UpNext, is passionate about helping create a world where entrepreneurs can make big waves while taking small risks.⁠ Allison and her team empower founders to transform ...

5 Des 202442min

How To Keep Making (and Selling) Art When The World is Falling Apart

In this solo episode, Phoebe talks about how to stay resilient and creative during times of collective hardships. Shop The Girl Gang Craft 2024 Holiday Gift Guide Small Business Spotlights: The Natura...

21 Nov 202423min

Creating Space for Joyful Palettes with Michelle Norris

Michelle Norris is a Multimedia Artist and Digital Creator. She is half of the Photography and Art Direction team Tropico Photo, and co-owner of Space Queen, a Vintage Boutique and Art + Event Space i...

14 Nov 202447min

Shifting Your Social Media Mindset with Larissa May

Larissa May is a digital wellness entrepreneur and the founder of #HalfTheStory, a non-profit dedicated to improving the next generation's relationship with technology. Larissa founded #HalfTheStory a...

7 Nov 202444min

BONUS EP: My dad on the Green Party and Voting Consequences

For this Girl Gang Craft BONUS episode, Phoebe interviews her dad on his expereince helping establish the Green Party in California Subscribe to our Newsletter! Holiday Events Shop GGC Political Me...

31 Okt 202436min

Embracing Imperfections with Phoebe Sherman

Phoebe takes the mic solo for this episode to embrace the highlights and imperfections of running a business. Episode Notes: ✿ Recognizing challenges and focusing in on what is possible to take on whe...

24 Okt 202421min

Crafting a Nurturing Connection with your Audience

Madison Paige is a Business Growth Specialist, Top Rated Business Podcast Host, & Industry Leading Online Community Builder who helps brands build a ride or die online community.Her genuine spirit, hi...

17 Okt 202451min