Where Should My Contact Center Invest In AI? This Test Will Tell You
CX Today28 Okt 2025

Where Should My Contact Center Invest In AI? This Test Will Tell You

CX Today’s Charlie Mitchell welcomes Wajih Kazmi, Senior Product Marketing Manager at RingCentral, to discuss the company's new AI Maturity Assessment. The pair explore how the free, 10-minute assessment helps organizations understand their readiness for contact center AI and create a clear roadmap. In doing so, they break down: 🔍 What Is the AI Maturity Assessment, and What Problems Does It Solve? 🔍 Kazmi explains how the tool removes uncertainty around AI adoption, helping businesses id...

Episoder(405)

Why CX Teams Can’t Afford to Ignore the Network Layer Any Longer

Why CX Teams Can’t Afford to Ignore the Network Layer Any Longer

The network was never supposed to be a CX problem. For years, it wasn’t. Telecom engineers leaned on the PSTN’s built-in inefficiency as a quality guarantee, and the broader industry was happy to leav...

23 Apr 16min

Adobe Summit 2026: Liz Miller Calls Out the Market on AI Strategy – and She's Not Holding Back

Adobe Summit 2026: Liz Miller Calls Out the Market on AI Strategy – and She's Not Holding Back

From agentic AI to brand intelligence and Firefly's trust-first model, Constellation Research's Liz Miller drops unfiltered insights from the Vegas floor. In this on-the-ground dispatch from Adobe Su...

22 Apr 23min

How to Benchmark Readiness Before You Scale GenAI

How to Benchmark Readiness Before You Scale GenAI

Technology Journalist, Francesca Roche, sits down with Hideki Hashimura, CRM and CX Strategist at redk. With MIT research showing 95% of enterprise Gen AI pilots failing to deliver measurable ROI, thi...

22 Apr 18min

Why Most Marketers Can't Actually Prove ROI – And What's Changing

Why Most Marketers Can't Actually Prove ROI – And What's Changing

Marketing budgets have been flat at 7.7% of company revenue — and over 40% of CMOs pushing for more are losing C-suite influence. Why? They can't prove ROI. In this episode, Francesca Roche sits down...

22 Apr 15min

Why AI Is Not a Silver Bullet to Solve Broken Customer Journeys

Why AI Is Not a Silver Bullet to Solve Broken Customer Journeys

AI is already reshaping customer service, but Simon Thorpe, Director at Pegasystems, argues the biggest shift is not the technology itself. It is the rise in customer expectations and the pressure on ...

22 Apr 18min

The Trust Crisis in Online Communities: What Brands Are Getting Wrong

The Trust Crisis in Online Communities: What Brands Are Getting Wrong

Speaking with CX Today, Susan Ganeshan, CMO at Emplifi, explores why customer trust in digital community spaces is under mounting pressure, and what brands must do to course correct. As more of the cu...

22 Apr 18min

From Cost Center to Value Creator: The CFO-Ready Playbook - UJET

From Cost Center to Value Creator: The CFO-Ready Playbook - UJET

CFOs are scrutinising every CX investment, and “better CSAT” rarely cuts through. In this CX Today interview, Rob Wilkinson sits down with Matt Clare, VP Product Marketing at UJET, to unpack how CX le...

20 Apr 28min

Reinvent Your Value Proposition Or Lose Customers, Bain Warns

Reinvent Your Value Proposition Or Lose Customers, Bain Warns

Customer expectations keep moving, but many enterprise CX programs still sit too far from the CEO and too far from value. In this CX Today interview, Nicole Willing speaks with Bain & Company's Jamie ...

20 Apr 25min

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