How Lululemon Won Athleisure | Mirror, Mirror | 2
Business Wars29 Okt 2025

How Lululemon Won Athleisure | Mirror, Mirror | 2

It's the 2010s, and the athleisure market has exploded. As Lululemon has grown into one of the world's biggest athletic wear companies, brands like Nike and Adidas want a piece of the pie—and new, smaller companies are adding to the competition. Soon, everyone will be selling the same type of yoga pants that Lululemon created. To survive, Lululemon will need to expand its business-model. That means distancing itself from its founder and venturing into a brand new world: tech.

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Episoder(677)

Hilton vs Marriott | Pretty Cool Hotels | 5

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6 Sep 202339min

The Rise of AI | The Next Big Thing | 1

The Rise of AI | The Next Big Thing | 1

For decades, AI stagnated with only a few dedicated scientists working on it. But in 2012, a researcher at the University of Toronto made a breakthrough — and every major tech company wanted in on i...

6 Sep 202341min

Hilton vs Marriott | The Inn Crowd | 4

Hilton vs Marriott | The Inn Crowd | 4

It’s 2001 and the hotel industry is reeling from 9/11. But terror attacks are only the one of the new challenges closing in on Marriott and Hilton.The uniform hotels of the 20th century no longer cut ...

30 Aug 202338min

Hilton vs Marriott | Wake-Up Call | 3

Hilton vs Marriott | Wake-Up Call | 3

It’s the early 1990s and Marriott’s a financial wreck heading for the rocks, and running out of time to find a way to remedy its debts.But as Marriott crumbles, the sleeping giant that is Hilton is wa...

23 Aug 202337min

Hilton vs Marriott | Bad Heir Day | 2

Hilton vs Marriott | Bad Heir Day | 2

It’s the late 1960s and succession is top of mind at both Hilton and Marriott.Conrad Hilton’s almost 80 and about to hand his business over to his sons, Nicky and Barron. But their rivalry will push H...

16 Aug 202339min

Hilton vs Marriott | Check-In | 1

Hilton vs Marriott | Check-In | 1

It’s 1919 and Conrad Hilton is among the fortune seekers in the oil-boom town of Cisco, Texas. But when his plan to buy a bank unravels, he turns to hotels and finds himself heading down the rocky roa...

9 Aug 202338min

Best of Business Wars Daily | Room Service | 6

Best of Business Wars Daily | Room Service | 6

We'll take a look at the hotel industry landscape this summer, including the "Taylor Swift effect," and the amped up fight against rental companies like AirBnB. Travel industry journalist Sean O'Neill...

3 Aug 202337min

Subway vs Quiznos | Putting Subs to the Test | 5

Subway vs Quiznos | Putting Subs to the Test | 5

We’ve spent this season telling the story of how Quiznos and Subway battled to create a sub sandwich that would lure the most customers. Now, we’re putting them to the test – a taste test, that is.Jos...

2 Aug 202335min

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