How Lululemon Won Athleisure | Mirror, Mirror | 2
Business Wars29 Okt 2025

How Lululemon Won Athleisure | Mirror, Mirror | 2

It's the 2010s, and the athleisure market has exploded. As Lululemon has grown into one of the world's biggest athletic wear companies, brands like Nike and Adidas want a piece of the pie—and new, smaller companies are adding to the competition. Soon, everyone will be selling the same type of yoga pants that Lululemon created. To survive, Lululemon will need to expand its business-model. That means distancing itself from its founder and venturing into a brand new world: tech.

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Episoder(669)

WWF vs WCW - The Future of Pro Wrestling | 7

WWF vs WCW - The Future of Pro Wrestling | 7

World Wrestling Entertainment is the dominant name in professional wrestling but new promotions are now challenging the WWE’s dominance. We conclude our series on WWF vs WCW with David Shoemaker, auth...

30 Sep 201926min

WWF vs WCW - Down for the Count  | 6

WWF vs WCW - Down for the Count | 6

It’s 1998 and the slugfest between Vince McMahon’s WWF and Ted Turner’s WCW is reaching a critical juncture.McMahon’s on a mission to pull wrestling fans back to his TV shows with a strategy focused o...

25 Sep 201929min

WWF vs WCW - Shock Tactics  | 5

WWF vs WCW - Shock Tactics | 5

It’s 1996 and with Monday Nitro topping the TV ratings, WCW is out to end WWF’s time as the biggest player in the wrestling business.It’s plotting to establish two brands: one that WCW boss Eric Bisch...

23 Sep 201926min

WWF vs WCW - New World Order  | 4

WWF vs WCW - New World Order | 4

It’s 1995 and the Monday Night Wars are underway. WCW’s new show Monday Nitro is grappling with the WWF’s Monday Night Raw to win TV viewers’ attention.WCW isn’t pulling its punches either. Under the ...

18 Sep 201925min

WWF vs WCW - Prime Time | 3

WWF vs WCW - Prime Time | 3

It’s 1994 and WCW is stepping up its game. To get the jump on WWF, Ted Turner is writing big checks to steal away the WWF’s biggest stars and sponsors. And as WCW’s star power increases, so does its p...

16 Sep 201925min

WWF vs WCW - Bulking Up | 2

WWF vs WCW - Bulking Up | 2

It’s the dawn of the 1990s and Vince McMahon’s WWF is the king of wrestling. But trouble’s brewing: a steroids scandal is about to deal a body blow to the WWF and its family-friendly reputation.The sc...

11 Sep 201926min

WWF vs WCW - Titan Rising | 1

WWF vs WCW - Titan Rising | 1

It’s the early 1980s and there’s peace in the wrestling business. For years regional wrestling companies have maintained order by sticking to their own slices of US and Canadian territory.But that’s a...

9 Sep 201929min

Electric Bikes  | 7

Electric Bikes | 7

Harley Davidson built its brand on big, loud and heavy bikes. So why is the company staking its future on an electric motorcycle? It turns out Harley's main demographic, baby boomers, are aging out of...

4 Sep 201927min

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