EP101: How to Build a Brand with Purpose, one Retailer at a Time with April Showers

EP101: How to Build a Brand with Purpose, one Retailer at a Time with April Showers

In this episode, Wendy Liebmann sits down with April Showers, the founder of Afro Unicorn®, a brand born from purpose, community, and the need for representation. They discuss how April’s personal passion and smart retail partnerships brought her vision to life. Highlights: How Afro Unicorn grew from T-shirts to Walmart shelves and national recognitionWhy purpose and community are central to building modern brands at retailThe role of retail partners like Walmart and CVS in nurturing ne...

Episoder(108)

EP84: Transforming Retail with Norm de Greve, General Motors

EP84: Transforming Retail with Norm de Greve, General Motors

In this episode, Wendy Liebmann talks to Norm de Greve, Global CMO of General Motors, and former CMO of CVS Health, about transforming industries, retailers and companies, and the role marketing plays...

10 Des 202444min

EP83: Retail 2030 – A Framework for Growth with Jacqueline Windsor, PwC

EP83: Retail 2030 – A Framework for Growth with Jacqueline Windsor, PwC

In this episode, Wendy Liebmann talks to Jacqueline Windsor, partner in Strategy and Deals for the Consumer Market and UK Head of Retail, PwC, London about the differences and similarities between the...

26 Nov 202436min

EP82: Gen A – White Space Opportunity or Not…(Yet)? with Candace Corlett

EP82: Gen A – White Space Opportunity or Not…(Yet)? with Candace Corlett

In this episode, Wendy Liebmann talks to WSL’s president, Candace Corlett about the emerging Gen A population, and other opportunistic shopper segments that can drive much needed retail growth in the ...

28 Okt 202423min

EP81: A Vision for the Local Healthcare Store in a Digital Age with Michael Wysong, Care

EP81: A Vision for the Local Healthcare Store in a Digital Age with Michael Wysong, Care

In this episode Wendy Liebmann talks to Michael Wysong, CEO of Care Pharmacies about the challenges and opportunities to deliver health care at retail in the future. They discuss: How to deliver more ...

2 Okt 202434min

EP80: Thinking Beyond Demographic Stereotypes to Drive Retail Volume with Debbie Kelly

EP80: Thinking Beyond Demographic Stereotypes to Drive Retail Volume with Debbie Kelly

In this episode, Wendy Liebmann talks to Debbie Kelly, WSL’s director of insights, about the latest How America Shops® research that reveals how often unrecognized populations shifts can drive traffic...

19 Sep 202428min

EP79: Retail Tension. AI, Retail Media, Pricing. What’s Next? with Justin Honaman, AWS

EP79: Retail Tension. AI, Retail Media, Pricing. What’s Next? with Justin Honaman, AWS

Wendy Liebmann, WSL’s CEO and Chief Shopper and Justin Honaman, Head of Worldwide Retail & CPG, GTM & Segment Leader for Food & Beverages for Amazon Web Services, continue discussions about emerging t...

22 Aug 202417min

EP78: Retail’s Urgent Search for Volume. How? Now! with Sri Rajagopalan, The CPG Guys

EP78: Retail’s Urgent Search for Volume. How? Now! with Sri Rajagopalan, The CPG Guys

In this episode, Wendy Liebmann talks to Sri Rajagopalan, co-founder and co-host of The GPG Guys and founder of Think Blue, about the fast-changing dynamics of retail, what’s plaguing board rooms, an...

8 Aug 202438min

EP77: Caregiving – The Next Big Retail Opportunity with AARP

EP77: Caregiving – The Next Big Retail Opportunity with AARP

In this episode, Wendy Liebmann talks to Reema Jweied-Guegel, Director, AARP Enterprise Strategy Group about the growing population of caregivers, who they are, the challenges they face, and how retai...

25 Jul 202433min

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