Martin Bradley: ABC’s of Customer Insights
NEXT.io Podcast15 Des 2022

Martin Bradley: ABC’s of Customer Insights

🎙 Podcast with Michael Pedersen and Martin Bradley, Director of MTM Sports

Its no secret that our industry as a whole could do a lot better when it comes to market research and customer insights. In this podcast Michael and Martin break down all the usual barriers like costs, lengthy processes and more. And how to take customer insight data and turn that into a narrative.

ABOUT MARTIN BRADLEY
Martin has researched the iGaming industry for over 10 years. In that time, he has helped iGaming clients across the world, from the biggest to the smallest, develop products, services and marketing material that have shaped the industry over the last decade by bringing the player’s voice to the fore.

_____
This episode of the iGaming NEXT Podcast is hosted by Michael Pedersen, CCO at Livespins and is brought to you by:
Pragmatic Solutions. – Leading iGaming platform technology.

Sponsored by:
Pragmatic Play & Playson

Episoder(469)

Pierre Lindh #50 - Disa Stigh, Co-Founder, Casino By Her (Addiction, imposter syndrome, equality, young leadership)

Pierre Lindh #50 - Disa Stigh, Co-Founder, Casino By Her (Addiction, imposter syndrome, equality, young leadership)

My name is Disa Stigh and I'm one of those Millennials who believe I can change iGaming. The iGaming career really took off after I won iGaming Idol as ''Live Dealer of the year'' a few years ago. Aft...

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Pierre Lindh #51 - Julian Buhagiar (Evolution acquisition of Big Time Gaming - Hit or miss?)

Pierre Lindh #51 - Julian Buhagiar (Evolution acquisition of Big Time Gaming - Hit or miss?)

✌️Pierre’s iGaming NEXT Podcast main sponsor is Pragmatic Solutions – Leading iGaming platform technology. For more info, click here: https://bit.ly/3lSy1B5. This podcast is also sponsored by Kalamba ...

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Karolina Pelc #3 - Gustaf Hagman, Group CEO, Leo Vegas Group & Robin Ramm - Ericson, Ex CXO and Chairman of the Board, Leo Vegas Group

Gustaf Hagman Birth: 1974 Title: Group CEO and Co-founder Special areas of expertise: Gaming industry, organisation, entrepreneur Education: Economics studies at Stockholm University and Södertörn U...

6 Apr 20211h 5min

Pierre Lindh #49 Daniel Graetzer, Carousel Group, Founder & CEO (The emerging US online gambling market)

Pierre Lindh #49 Daniel Graetzer, Carousel Group, Founder & CEO (The emerging US online gambling market)

Daniel Graetzer is the Founder and CEO of Carousel Group, the owner and operator of SportsBetting.com, a US and European regulated online sportsbook and casino. With over 20 years of experience in dig...

5 Apr 20211h 15min

Pierre Lindh #48 - Nico Jansen, CEO & Founder, Bet IT Best (The iGaming industry in 3 years)

Pierre Lindh #48 - Nico Jansen, CEO & Founder, Bet IT Best (The iGaming industry in 3 years)

After his studies in Frankfurt and at Stanford University, Nico joined the IT department of Investment Banking of Commerzbank in Frankfurt and London. Being familiar with the demand for Real Time data...

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Heidi Lofthus #1 - Ken Weary, VP, Operations, Hotjar (Remote working, All or Nothing)

Heidi Lofthus #1 - Ken Weary, VP, Operations, Hotjar (Remote working, All or Nothing)

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25 Mar 202153min

Pierre Lindh #47 Part 2 - James King, Director of sales, GIG (media, marketing and events)

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19 Mar 20211h 18min

Pierre Lindh #47 Part 1 - James King, Director of sales, GIG (regulation, generating leads without events, the importance of ESG, and how to eliminate stigmatisation of the industry)

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At GiG James is responsible for providing leadership and management on the delivery of sales objectives around the globe (managing both the sales and marketing teams). James has over 11 years’ experie...

18 Mar 20211h 4min

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