The Flower Podcast20 Feb 2023

Rooted Farmers Pricing Tools and Trends with Amelia Ihlo and Kimby Decker

A conversation about flower farming wouldn't be complete without discussing pricing. Having a pricing structure is vital not only for profit success but as we have discussed many times over the years, pricing can be a major source of stress but with proper structure in place, pricing doesn't have to be a dreaded part of your flower farm.

This is part 2 of my chat with Kimby Decker of Millsap Farm but now we are joined by Amelia Ihlo, Founder of Rooted Farmers to discuss their approach to pricing and how it has evolved over the years. Amelia will also share a little about the new pricing tool and its functions and why they saw a need for it in the flower market. I know these aren't always the most fun conversations, but I love Amelia's helpful attitude and her continuous efforts to make our flower lives more efficient and certainly easier to source and sell flowers.

You can listen to Episode 207 with Kimby by visiting her guest page.

Rooted Farmers has a special offer for our listeners. This year, they are offering $75.00 off any plan you choose. Simply Use the code: TFP23 and enjoy the savings and the flowers. Go to Rooted Farmers and choose the plan that works for you.

Visit our latest guest blog post 2022 Year In Review from Rooted Farmers.

Learn more about all of our past guests by visiting TheFlowerPodcast.com

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