#519 - Set Next Steps That Actually Close Deals | Roy Mathew

#519 - Set Next Steps That Actually Close Deals | Roy Mathew

Stop losing deals after the demo. Roy Mathew shows how to align every next step to what buyers actually care about. This is next-level sales leadership in action. 🎙️ ACTIONABLE TAKEAWAYS: Calibrate before next steps: Always ask prospects where they stand before suggesting next steps — uncover what’s really going on in their head. Think like a buyer, not a seller: Map out the five key questions buyers must answer before deciding — problem, priority, evaluation, value, and commercial agreement. Game-plan every call: Before a meeting, ask your rep: (1) What’s the goal? (2) What could go sideways? (3) What will success look like and lead to next? Run a “next step workshop”: Block four weekly one-hour sessions, review recorded calls’ final 10 minutes, and score how effectively reps set, calibrate, and confirm next steps. ROY’S PATH TO PRESIDENT’S CLUB: Top 3 revenue producer globally over 4 years @ Airtable across 150+ sellers Went from 1st closing role to VP of Sales in ~6 years @ Re:currency Surpassed quota for 12 straight quarters @ Airtable RESOURCES DISCUSSED Join our weekly newsletter Mark’s 5-Stage Sales Process Things you can steal Save $50 on any 30MPC course with code “PODCAST” Free Sales Templates, Scripts and Guides

Episoder(584)

#481 - Cold Email Strategy That Books 8x More Meetings (Even in 2025): The Reply Method

#481 - Cold Email Strategy That Books 8x More Meetings (Even in 2025): The Reply Method

Cold email used to be a reliable way to fill your pipeline. But today? You send 1,000 emails and get 2 replies—if you’re lucky. So does cold email still work? The harsh truth is that top reps are st...

21 Jul 20258min

#480 - How Top Sales Leaders OWN Negotiations Without Owning the Deal | Maryana Kessel

#480 - How Top Sales Leaders OWN Negotiations Without Owning the Deal | Maryana Kessel

4 Steps To Run A Pipeline Review (That Doesn't Suck) Connect With Maryana on LinkedIn Maryana Kessel shares a masterclass on how elite sales leaders drive revenue by staying deal-close, asking har...

17 Jul 202537min

How Great Sales Leaders Drive Deals (Without Micromanaging) | Bite-sized Tactics

How Great Sales Leaders Drive Deals (Without Micromanaging) | Bite-sized Tactics

Let’s be honest, sales is hard and leadership makes or breaks the culture on your team. Maryana Kessel (VP of Sales @ Latent) shares how she leads with transparency, energy, and impact—without turn...

16 Jul 20254min

#479 - 8 Brutal Cold Email Truths That Guarantee Higher Open Rates

#479 - 8 Brutal Cold Email Truths That Guarantee Higher Open Rates

Cold Email Course Waitlist Grab the Cold Email Template Pack Cold email isn’t dead—but your current strategy might be. In this episode, Nick and Jason trade brutal truths from the front lines of o...

15 Jul 202530min

#478 - How to Get Replies from Cold Prospects? Stop Pitching. Use These 3 Offers Instead.

#478 - How to Get Replies from Cold Prospects? Stop Pitching. Use These 3 Offers Instead.

Reply rates drop by 44% if you ask for this in cold emails…You want your buyers time, but its the worst thing to ask for if you want to get the meeting… The key to getting replies and winning deals—e...

14 Jul 20255min

#477 - How He Gets His Reps on The Sales Floor 2x Faster Than You | Kyle Asay

#477 - How He Gets His Reps on The Sales Floor 2x Faster Than You | Kyle Asay

Forget endless product certifications. Kyle Asay shows you how to get reps talking to buyers (and generating pipeline) in two weeks — so you can crush quota with a team that stands on its own. 🎙 A...

10 Jul 202536min

Sales Onboarding Strategy That Cut Time To First Sale by 49% | Bite-sized Tactics

Sales Onboarding Strategy That Cut Time To First Sale by 49% | Bite-sized Tactics

Most orgs spend weeks training reps on the product… but months later, you’re still stuck with an empty pipeline. What if the key to ramping AEs faster was skipping product training (at first)? Kyle A...

9 Jul 20256min

#476 - The Secret to Writing Better Cold Emails in Half the Time with AI | Sean O’Brien

#476 - The Secret to Writing Better Cold Emails in Half the Time with AI | Sean O’Brien

Steal Sean’s Secret to Using AI For Your Cold Emails Sean O’Brien breaks down how to leverage AI to rapidly research prospects and write personalized cold emails that cut your outreach time drastic...

8 Jul 202537min

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