Informed: the podcast for LinkedIn® users8 Nov 2025

466. A new chapter

This is the new-look Informed podcast, all about LinkedIn best practice, hosted for the first time by John Espirian.

There’s a quick backstory of the handover from the show’s creator, Mark Williams, to John, and then on to listener questions in the Postbag.

Postbag questions

Can you deactivate a company page without closing your personal profile?
Can you talk about visibility being down on LinkedIn?
Should we invest time in making newsletters, livestreams and videos on LinkedIn?
How are comment impressions gauged and are they a useful metric?
Is post boosting a good idea?

Generative AI data training: how to turn it off if you don’t want to give your data to LinkedIn for free.

Microsoft’s 2026 Q1 results are out, with some nuggets about LinkedIn growth.

Links

Solo and small business owners: join the Espresso+ community to improve your LinkedIn and online presence. Find out more at jesp.me/join

Support the show: Informed is not sponsored, so all production and hosting is self-funded. To make a small donation, go to jesp.me/informed-tip – thanks!

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Episoder(498)

499. Is SSI going away?

Brenda Meller voice note about the new "Seems like AI slop" featureIs Social Selling Index (SSI) going away for free users?My first collaborative post, with Lynnaire JohnstonCome to UpLift Live Nano B...

15 Aug 9min

498. "Seems like AI slop"

PostbagMark Lee and Jeremy Freeman sent voice notes about where to get official LinkedIn info and change logs."Seems like AI slop" is a new feature on LinkedIn posts viewed in the main feed.Update on ...

1 Aug 13min

497. Collaborative posts

Voice note from Gillian Whitney on out-of-network content viewersVoice note from Mary Wu on profile URLs, plus some feedback on limiting postsGet your ticket to UpLift Live Nano Bristol for Thursday 1...

10 Jul 10min

496. Post visibility

PostbagNigel Cliffe voice note on limiting your post visibilityAshley Leeds voice note on automation toolsLionel Guerraz on connecting with your company's CEO Caryn Yuen on link display in commentsTo ...

3 Jul 11min

495. Creator Marketplace and company page collaborations

PostbagLionel Guerraz voice note about content reachCome to UpLift Live Nano Bristol on 17 September 2026 – a chance to ask your LinkedIn questions direct to me and get yourself a live LinkedIn profil...

20 Jun 9min

494. GIFs and games

Voice notes with feedback from Nigel Cliffe and Meena McDonaldNative GIF support in LinkedIn commentsWend gameSolo and small business owners: join the Espresso+ community to improve your LinkedIn and ...

11 Jun 8min

493. Who is looking at your content?

Discovery analytics for in and out of network viewersShould you comment on content where you don't expect to reply?Why you shouldn't delete AI comments on your postsWhy you shouldn't use "comment X to...

6 Jun 12min

492. More about AI, plus the Video tab returns

More chat about AI on LinkedIn, plus the return of a feature in the mobile app.PostbagTrevor Lambert about AIRoss Thorpe about AI – check out RooverseAshley Leeds about profile URLsTrudy Pannekeet abo...

30 Mai 15min