Enterprise Plus: la estrategia de lealtad de Enterprise Mobility (Spanish Episode) (#719)

Enterprise Plus: la estrategia de lealtad de Enterprise Mobility (Spanish Episode) (#719)

AI platforms are changing how customers discover brands.

Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.

Sign up for their live session at loyaltyinsiders.com.

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This episode of Let's Talk Loyalty & Loyalty TV is in Spanish

Hoy en Let’s Talk Loyalty en español converso con Max Everett, Director de Lealtad en Enterprise Mobility. Desmenuzamos Enterprise Plus, la estrategia de lealtad de la marca, su relación con Emerald Club y Emerald Aisle, y cómo juntos crean valor real para el viajero. Hablamos del rol del loyalty en la estrategia de la empresa, sus líneas de negocio y su posición de liderazgo en EE. UU.

También abordamos métricas clave y cómo aprenden del cliente para mejorar la experiencia. Un episodio con ideas accionables sobre cultura, datos y experiencias que construyen lealtad.

Hosted by Alex Saul

Show Notes:

1) Max Everett

2) Enterprise Mobility

3) Book recommendation: Leaders eat last de Simón Sinek.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

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