Ferrari Freezes Its Price Surge: Luxury Carmaker Caps U.S. Hikes at 5% Amid Tariff and EV Pressure

Ferrari has unexpectedly scaled back its planned U.S. price increases to a maximum of 5%, citing shifting tariffs and rising competition from electric supercar rivals. The move marks a rare adjustment for the automaker as it braces for global trade tensions and a changing luxury market.

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