#488: ITA Group on Quantifying Emotional Loyalty: Turning Connection into Measurable Business Impact

#488: ITA Group on Quantifying Emotional Loyalty: Turning Connection into Measurable Business Impact

Send us Fan Mail In this episode of Leaders in Customer Loyalty: Industry Voices, Loyalty360’s Ethan Perry sat down with Chris Jones, Senior Vice President of Engagement Solutions at ITA Group, to explore how brands are translating emotional loyalty from an abstract concept into a measurable driver of business growth. As a returning guest, Jones expanded on themes from his previous conversation, sharing findings from ITA Group’s latest research on emotional connection and how it amplifi...

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Loyalty Live Session | Carlos Dunlap-Beard, VP of Business Development and Loyalty Solutions, Clarus Commerce

Loyalty Live Session | Carlos Dunlap-Beard, VP of Business Development and Loyalty Solutions, Clarus Commerce

Send us Fan Mail Loyalty360 Loyalty Live Interview: Carlos Dunlap-Beard, VP of Business Development and Loyalty Solutions for Clarus Commerce and Loyalty360's Mark Johnson discuss customer loyalty/CX ...

12 Aug 202035min

Loyalty Live Session | Tom Madden, Senior Partner, ICF Next

Loyalty Live Session | Tom Madden, Senior Partner, ICF Next

Send us Fan Mail Loyalty360 Loyalty Live Interview: Tom Madden, senior partner for ICF Next, and Loyalty360's Mark Johnson discuss customer loyalty/CX trends and the changing industry landscape. A fe...

11 Aug 202022min

Matt Eckert, President, Holiday World

Matt Eckert, President, Holiday World

Send us Fan Mail Having the president of a theme park company also be a certified public accountant can have its challenges, especially when it comes to balancing the task of providing fun for familie...

11 Aug 202020min

Loyalty Live Session | Jonathan Lacoste, President and Co-Founder, Jebbit

Loyalty Live Session | Jonathan Lacoste, President and Co-Founder, Jebbit

Send us Fan Mail Loyalty360 Loyalty Live Interview: Jebbit’s President and Co-Founder Jonathan Lacoste talks with Loyalty360's Mark Johnson on the current customer loyalty landscape, diving into the w...

31 Jul 202018min

Loyalty Live Session | David Andreadakis, Chief Innovation Officer, Kobie

Loyalty Live Session | David Andreadakis, Chief Innovation Officer, Kobie

Send us Fan Mail Loyalty360 Loyalty Live Interview: David Andreadakis, Chief Innovation Officer for Kobie Marketing talks with Loyalty360's Mark Johnson on customer loyalty/CX trends and the changing ...

30 Jul 202027min

Chris Johnson, CEO, Classic Cinemas

Chris Johnson, CEO, Classic Cinemas

Send us Fan Mail A favorite pastime for many, movie-going has always been an easy and entertaining way to get away from the real world – even if it is just for a few hours. Guests can sit back, take i...

29 Jul 202028min

Johannes Ariens, CEO and Co-Founder, LOGE

Johannes Ariens, CEO and Co-Founder, LOGE

Send us Fan Mail Roughly half of the U.S. population — or more than 145 million people — say they participate in an outdoor activity each year, with about 18 percent saying running, jogging, or trail ...

28 Jul 202026min

Loyalty Live Session | Don Smith, Chief Strategy and Analytics Officer, Brierley

Loyalty Live Session | Don Smith, Chief Strategy and Analytics Officer, Brierley

Send us Fan Mail Loyalty360 Loyalty Live Interview: Don Smith, Chief Strategy and Analytics Officer from Brierley, talks with Loyalty360's Mark Johnson about customer loyalty/CX trends and the changin...

27 Jul 202026min

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