601: Former CNN and NBC News Anchor Lynn Smith on Building Authentic Presence and Excellent Communication

601: Former CNN and NBC News Anchor Lynn Smith on Building Authentic Presence and Excellent Communication

Lynn Smith, former national news anchor for NBC News, MSNBC, and CNN Headline New, and now executive communication coach, reframes public speaking as an internal leadership skill, not a performance. She identifies the recurring obstacle as the "brain bully", the inner critic that turns preparation into paralysis, and shows leaders how to retrain it so that clarity, calm, and connection become repeatable outcomes.

This episode translates decades of live television experience into actionable communication tools for high-stakes settings—from boardrooms to keynotes to broadcast media.

Key takeaways:

  • Name and neutralize the "brain bully." "It's that inner saboteur saying, 'You're not good enough' or 'What if you say the wrong thing?'" Smith explains. She traces these patterns back to early experiences and teaches clients to "control–alt–delete our prehistoric code" so fear no longer drives performance.

  • People don't want perfection, they want resiliency. Recalling a keynote where she froze on stage, Smith says, "I had to stop and tell the audience, 'I'm so sorry, I'm failing at this.'" That failure became the basis for her coaching framework. "People don't want perfection, they want resiliency. They want to see people overcome."

  • Replace over-scripting with intentional structure. "Executives spend hours memorizing, but the result is robotic. The big revelation is… it has nothing to do with your prep; it has everything to do with your mental game." Instead, she recommends bullet-pointing key ideas for authenticity and flow.

  • Drill down, don't dumb down. Smith's "Goldilocks effect" balances preparation, "not too much, not too little", so communication stays sharp and digestible: "If you communicate everything, you communicate nothing."

  • Make voice and presence technical. Drawing from broadcast training, Smith advises projecting "from your diaphragm, not your chest," and using "the power of enunciation" and pauses to improve recall and connection.

  • Manage energy deliberately. "Everything is energy," she notes. High-frequency energy, calm, clear, positive, creates magnetism. "When you're vibrating at the level you want others to meet you at, people lean in."

  • Model resilience for the next generation. Her children's book Just Keep Going distills the same mindset for young readers: that fear and failure are not endpoints, but steps toward growth.

For executives preparing keynotes, investor meetings, or media appearances, this conversation provides a research-informed playbook to quiet the inner critic, align mindset and message, and lead with authentic, repeatable presence.

Get Lynn's book, Just Keep Going, here: https://tinyurl.com/ymt4jvtv

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403: Grooming corporate leaders (Strategy Skills classics)

403: Grooming corporate leaders (Strategy Skills classics)

For this episode, let's revisit a Strategy Skills classic where we spoke about the approach and philosophy used by the study leadership team in a power sector corporate strategy study as they guide and mentor corporate leaders at the client. We discuss the four pillars on which our leadership philosophy is built and use practical examples to demonstrate how we help clients adopt these principles. The four pillars are: Sincere authenticity matters. Embrace – don't hide – leadership flaws. Forget about image. Focus on results. This approach is about helping corporate leaders be successful in the short term. If you would like to learn more about this leadership work, please read this article. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

6 Des 202318min

402: Consulting: Confidence & getting results (Strategy Skills classics)

402: Consulting: Confidence & getting results (Strategy Skills classics)

For this episode, let's revisit one of Strategy Skills classics where we discuss something that affects every consultant in the world: the issue of confidence – or even arrogance – and its role in getting results on a consulting engagement. We discuss the role that confidence plays in your career and look at what actually creates a competitive advantage in your career. We also look at an example that showcases the limited value of confidence in a consulting engagement.  Click here to see the full study and here to see the merger study and market entry study. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

4 Des 202317min

401: How to conduct a value chain analysis (Strategy Skills classics)

401: How to conduct a value chain analysis (Strategy Skills classics)

For this episode, let's revisit one of Strategy Skills classics where we take a brief look at how to conduct a value chain analysis.  Click here to see the full study and here to see the merger study and market entry study. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

29 Nov 20238min

400: What the NYPD teaches us about complex corporate strategy (Strategy Skills classics)

400: What the NYPD teaches us about complex corporate strategy (Strategy Skills classics)

For this episode, let's revisit one of Strategy Skills classics where we discuss corporate strategy. In this episode, we explain why conventional and step-by-step strategy analysis will always yield incorrect answers in any corporate strategy study. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

27 Nov 202332min

399: 5 tips to fight fatigue (Strategy Skills classics)

399: 5 tips to fight fatigue (Strategy Skills classics)

For this episode, let's revisit one of Strategy Skills classics where we shared five tips to fight fatigue. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

22 Nov 202316min

398: Northwestern University Professor, Lan Nguyen Chaplin — How to Disrupt a System That Was Built to Hold You Back

398: Northwestern University Professor, Lan Nguyen Chaplin — How to Disrupt a System That Was Built to Hold You Back

Welcome to Strategy Skills episode 398, an interview with a Professor of Integrated Marketing Communications, at Northwestern University, Lan Nguyen Chaplin. In this episode, we focused on how to disrupt a system that was built to hold you back. We also touched on to move past an embarrassing moment at work. Lan Nguyen Chaplin, Ph.D. is Professor of Integrated Marketing Communications, at Northwestern University, Medill School of Journalism, Media, Integrated Marketing Communications. She is also a member of the Core Faculty, Golub Capital Social Impact Lab at Kellogg School of Management. She received her Ph.D. in marketing from the University of Minnesota (Carlson School of Management), and her B.A. in neuroscience with a concentration in behavioral medicine from the University of Pennsylvania. She was named one of the Top 50 Undergraduate Business Professors in the world by Poets & Quants (November 2018) and set a new record for top undergraduate professor nominations in the process. She has taught at the University of Illinois at Chicago, Villanova School of Business, University of Arizona, Eller College of Management, the University of Illinois at Urbana-Champaign where she was also the Head Coach of the Illinois Women's Lacrosse Club team, and the University of Minnesota, Carlson School of Management. Professor Nguyen Chaplin conducts research in the areas of children's consumer behavior and branding. She publishes in outlets including, Science, Harvard Business Review, Journal of Consumer Research, Psychological Science, Journal of Consumer Psychology, Child Development, Journal of the Academy of Marketing Science, and Journal of Public Policy & Marketing. Her research has been covered by TIME, Forbes, National Geographic, The New York Times, Fortune, Esquire Magazine, MSN, NBC Boston, ABC news radio, CBS news, Washington Times, Yahoo! Finance, Yahoo! Parenting, Scientific American, Smithsonian Magazine, New York Magazine, Popular Science, Psychology Today, and Glamour. Her article with Marsha Richins titled "Material Parenting: How the Use of Goods in Parenting Fosters Materialism in the Next Generation," won Best Paper published in the Journal of Consumer Research (Financial Times top 50 business journals), in 2018 and was one of the most highly cited JCR articles in 2016. Her work on the development of materialism in children won one of the most prestigious awards in the marketing discipline—the ACR-Sheth award for public purpose research. She and her collaborators have presented their research throughout the USA and around the globe (Australia, Austria, Belgium, Canada, England, France, Germany, Hong Kong, Italy, and Singapore). She serves on the Editorial Review Board of the Journal of Consumer Research, Journal of Public Policy & Marketing, Journal of Consumer Affairs, and Journal of Positive Psychology. Professor Nguyen Chaplin teaches at the Ph.D., MBA, and undergraduate levels and has received numerous teaching accolades. Visit Lan's website: https://lanchaplin.com/ Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

20 Nov 202347min

398: CEO and Founder of Vanderbloemen Search Group, William Vanderbloemen — A guide to hiring the best talent

398: CEO and Founder of Vanderbloemen Search Group, William Vanderbloemen — A guide to hiring the best talent

Welcome to Strategy Skills episode 398, an interview with the author of Be the Unicorn: 12 Data-Driven Habits that Separate the Best Leaders from the Rest, William Vanderbloemen. In his book, William reveals how job seekers, employees, hiring managers and company leaders everywhere can stand out from their peers and become irreplaceable, building the careers they've always wanted. William Vanderbloemen has been leading the Vanderbloemen Search Group for 15 years, where they are regularly retained to identify the best talent for teams, manage succession planning, and consult on all issues regarding teams. This year, Vanderbloemen will complete their 3,000th executive search. Prior to founding Vanderbloemen Search Group, William studied executive search under a mentor with 25+ years of executive search at the highest level. His learning taught him the very best corporate practices, including the search strategies used by the internationally known firm Russell Reynolds. Prior to that, William served as a Senior Pastor at one of the largest Presbyterian Churches in the United States. Get William's book here: https://rb.gy/45lms Be the Unicorn: 12 Data-Driven Habits that Separate the Best Leaders from the Rest Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

15 Nov 202341min

397: Period case studies (Strategy Skills classics)

397: Period case studies (Strategy Skills classics)

For this episode, let's revisit one of Strategy Skills classics where we discuss a special type of case study called a period case study which is significantly harder to do, but incredibly useful. Most consultants prefer case studying the latest and greatest fad, which is extremely misleading, as explained in this podcast. Click here to see the full study and here to see the merger study and market entry study. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

13 Nov 202312min

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